Samit said:
I think the future for .pro, as with a lot of new tlds, is development.
I disagree with that. If Mobile.com is worth $20m, there is a standalone domain value for the keyword Mobile in new extensions. How much value is determined by the extension's credibility, brandability, acceptance by end users, popularity, and fit with the keyword.
.pro is not widely accepted by end users, it's not popular, but it is credible, brandable, and produces outstanding keyword extensions fits like Golf.pro and Poker.pro that few other alternative extensions can match.
Samit said:
Even a simple site can recover annual reg fees and that then allows you to hold the names for such a time as when they can be sold for their true worth.
I think this is good advice but it's easier said than done. If you put a template on a .pro that gets little traffic, it will do a bit better than it does parked but it will still be a struggle to cover renewal fees, hosting fees and costed in time and effort.
My best earning .pro has made 1.49 Euros parked in January from 150 visits and 42 clicks. My next best has made 0.95 Euros from 5 visits and 1 click. Even if reg fees were $10, I would only have 4-5 .pros that would cover renewal fees and they were high $XXX to low $XXXX aftermarket buys.
.pro is stuck in a chicken and egg limbo. Small scale development paves the way for large scale development by raising awareness but with high reg fees it's more profitable to develop other alternative gTLD's. Eligible licensed professionals either don't have the time to develop or can't develop.
RegistryPro could promote .pro development by;
1) Lowering reg fees so small scale development is more profitable.
2) Removing professional license restrictions so web developers and designers are aligible to register.
3) Offering incentives to encourage development such as free hosting.