legal The most disputed ccTLD in the world

[News]

Based on statistics at WIPO as of this writing, 29 .co domain names have been the subject of UDRP disputes this year, making it the most-disputed ccTLD under the popular domain name dispute policy. The same has been true every year since 2010, when .co domain names apparently first became subject to the UDRP — 11 years after the UDRP itself went into effect. Despite its late entry into the UDRP system, .co is in fact the most-disputed ccTLD ever under the UDRP (at least at WIPO), with 388 domain names in dispute.

At least 38 ccTLD operators, including .co, have adopted the UDRP, but only .co appears with any regularity in UDRP proceedings. Only the ccTLDs for Tuvalu (.tv) and Romania (.ro) rank in the top 10 among all ccTLDs for which WIPO administers domain name dispute policies.

Not only is .co obviously similar to .com, but several years ago, when Colombia granted a third party the right to manage its ccTLD, .co suddenly became the subject of an intense marketing campaign, the result of which was "to spread awareness about .CO domain names within a community of frequent domain purchasers," one writer said in 2012. The ccTLD even made an appearance in a GoDaddy Super Bowl TV ad "urging people to register a .CO domain before someone else snatches it up and gets rich doing so," Adweek reported in 2013...

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[johname]

A company may not give a hoot about other ccTLDs, but having control of the traffic that forgot to type the 'M' to their dot com, can be worth fighting for.

 

[namerav]

It is popular ccTLD so results in more disputes.
.CO is synonymous with company.

 

[disaac81]

It's a cctld, so it is nothing like a .com.

So naming your company to target the country of colombia is great, until you realize that was not your intention...oops, there goes the budget for reaching the rest of the world.

 

[JayT]

It's a cctld, so it is nothing like a .com.

So naming your company to target the country of colombia is great, until you realize that was not your intention...oops, there goes the budget for reaching the rest of the world.

I think google gives results based on a TLD. In other words, to google it's a lot like .com, unlike most other cctld.