- Impact
- 32
I was at a function yesterday, the guy beside me gave me his namecard. He was one of those millionaire SMBs family business types.
I noticed he had a .BIZ URL. I asked him, why not .COM? Without batting an eyelid nor being apologetic about the fact, he said "It stands for Business, that's what I am"
Today, I was clicking through the domain news items and came across a family business http://www.minimus.biz A confident air of "I'm a .biz!" struck my nostrils again.
Sure these are SMBs/SMEs, family businesses, call them what you like, but they comprise over 80% of all businesses formed in this world.
Having said that, MNCs like IBM and HP do use .BIZ, but as a redirectional URL to their .COM.
The point, the observation if you will, is that the .BIZ namespace is growing steadily on the fringes, so if you ever get caught with your domaining pants down one day in the years ahead, don't say you didn't realise ...
I noticed he had a .BIZ URL. I asked him, why not .COM? Without batting an eyelid nor being apologetic about the fact, he said "It stands for Business, that's what I am"
Today, I was clicking through the domain news items and came across a family business http://www.minimus.biz A confident air of "I'm a .biz!" struck my nostrils again.
Sure these are SMBs/SMEs, family businesses, call them what you like, but they comprise over 80% of all businesses formed in this world.
Having said that, MNCs like IBM and HP do use .BIZ, but as a redirectional URL to their .COM.
The point, the observation if you will, is that the .BIZ namespace is growing steadily on the fringes, so if you ever get caught with your domaining pants down one day in the years ahead, don't say you didn't realise ...