When people post their AdSense stats, they normally cross/scribble out the CTR and eCPM. When I ask why, they tell me it's illegal (against their TOS) to show those things.
The thing I don't get is- both are easily calculated.
CTR = impressions / clicks.
eCPM = earnings / (impressions / 1000)
My question: what's the point of those needing to be crossed out?
The thing I don't get is- both are easily calculated.
CTR = impressions / clicks.
eCPM = earnings / (impressions / 1000)
My question: what's the point of those needing to be crossed out?







