I recently sold a domain where the intrinsic value of the domain was low four figures. However, I googled the name and reasoned that the buyer was a multinational corporation and needed the domain for a particular purpose. I just couldn't see why anyone else would want it. I set the price at mid to high four figures and waited. About a month and a half later they bought it for nearly the full asking price, and above my floor price. I could have asked for even more, but I know how corporations operate and they will balk if being extorted vene if they need something. On the other hand, to get my domain they had to pay a premium. Knowledge can be power.