domains Rick Schwartz “Why “Selling” Domain Names Is the Problem”

[equity78]

Rick published a very good article today on X that goes into the presentation or framing of domain names in the sales process. How to present an opportunity and how to extract maximum value.Why “Selling” Domain Names Is the Problem. Opportunity isn’t sold. It’s presented. People talk about selling domain names when what they are really selling are collectible, income producing assets. That … [Read more...]

 

[Mkt Sales Leads]

Rick published a very good article today on X that goes into the presentation or framing of domain names in the sales process. How to present an opportunity and how to extract maximum value.Why “Selling” Domain Names Is the Problem. Opportunity isn’t sold. It’s presented. People talk about selling domain names when what they are really selling are collectible, income producing assets. That … [Read more...]

Good advice, but survivorship bias here. It's easy to present an opportunity if you have category-killer names that sell themselves.
For prob most others, the work needs to be done from the initial domain picking (the fundamental of everything else), to the presentation and negotiation - it's all much more work.