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Review My Ad Placement

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I've been getting a fair amount of impressions lately (750+ per day for this site), yet most days I get no clicks on ads. If you could give me some tips and suggestions for my ad placement that would be great. I'm not too worried about the homepage placement since most visitors are linked directly to a tutorial.

Here's what I've got.

One 468x60 ad after the second step on each page
One 250x250 ad on the right side of each page

Example tutorial page: Here.

Do you think I should make the ad between the steps bigger? Or maybe add another ad after another step?

Thanks for your opinions :)
 
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Hi,

The side ads are fine but I think that the ads in between the steps can be improved or removed.

Users do not normally click on links when they are half way through the tutorials :] Therefore, either place this units at the beginning or at the end of the steps. Alternatively, I believe that you should not blend your ads if you are inserting in between your ads, instead, make them stand out so that users may click on them if they are not looking for your tutorial.

Lastly, the most important point.. your ads are not targeted..This is the main reason why its not performing. Try to shorten your META keywords and try to include keywords like tutorials in your titles or headers.

Good Luck :)
 
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