Could be used as a matchmaking/dating service where the business model puts emphasis on well-mannered/polite men. Put a whitelabel site on it or a simple one page ad showing a few pictures of random dudes with some samples of personal ads "Old fashioned man with traditional values seeking long term relationship...blahblah" add contact information to help sell the idea, then I think it could be worth $xxx and up from someone in the dating industry who likes the concept. Parked with no development, I don't see anyone making offers anytime soon.
G'luck