- Impact
- 446
I get offers from time to time. Lately, most of those offers are in the low to mid xxx range. If I find someone I'm willing to negotiate with, but we cant quite seem to meet the right number and Im starting to pitch a possible lease.
I mean, why not? If the are willing to go for it - it should always bennefit you.
For example, I am working on a deal right now where the potential buyer claims to only need the domain for a short while. Their best offer is $300. My asking price was $500. They also claim they only really need the domain for two months, so they don't want to pay that amount.
I countered back with a lease arrangement. For $120 for the two months and $60 for each month after. I also included an option to buy within a certain time frame (12 months).
Bennefits:
1. More Reoccurring Revenue. The domain makes little parked, so $60 per month is a drastic increase.
2. Even if the domain is short term ($120 for 2 months). It returns to my portfolio only to be sold again.
3. New owner even if he only uses it temporarily, builds value by creating traffic.
Downside:
1. Making sure the client pays. Most domainers dont have merchant accounts and thus would need to accept payment via paypal. (although, setting up a subscription button for this would seem like the best approach).
2. Your locked to the contract. If another party comes along that wants to buy, you must wait for the contract to expire or if the lessee breaks the contract.
In economic tough times, I think leases might be a nice secondary pitch if an end-user isnt willing to pony up the money. Dont be afraid to push it, that may even make them want to just buy at full price!
I mean, why not? If the are willing to go for it - it should always bennefit you.
For example, I am working on a deal right now where the potential buyer claims to only need the domain for a short while. Their best offer is $300. My asking price was $500. They also claim they only really need the domain for two months, so they don't want to pay that amount.
I countered back with a lease arrangement. For $120 for the two months and $60 for each month after. I also included an option to buy within a certain time frame (12 months).
Bennefits:
1. More Reoccurring Revenue. The domain makes little parked, so $60 per month is a drastic increase.
2. Even if the domain is short term ($120 for 2 months). It returns to my portfolio only to be sold again.
3. New owner even if he only uses it temporarily, builds value by creating traffic.
Downside:
1. Making sure the client pays. Most domainers dont have merchant accounts and thus would need to accept payment via paypal. (although, setting up a subscription button for this would seem like the best approach).
2. Your locked to the contract. If another party comes along that wants to buy, you must wait for the contract to expire or if the lessee breaks the contract.
In economic tough times, I think leases might be a nice secondary pitch if an end-user isnt willing to pony up the money. Dont be afraid to push it, that may even make them want to just buy at full price!








