While .org still way smaller than .com in actual use, it has shown small but significant growth in website use (defined as use in top 1M websites in world) going from 4.6% in 2010 to 5.1% use in the summer (I have not rechecked last few months). Over the same period .net went down and .com also slightly down although almost constant.
To answer your question....
What other use cases are there for .org? Can it work these days for anything ?
I think there are many from almost every area. One type of use, even for profit companies, that I see a lot of is for big data / statistics / analysis type companies. There are some of these right in domain names such as
https://namestat.org/
I also see some companies using it for sort of side efforts - e.g. of a philanthropic, social or environmental nature.
Something I have been pondering of late is whether there will be a global backlash against Verisign controlling both .com and .net and in particular the contract for .com controlled by a branch of the US Government. I might be wrong, but in this time of so much trade tension, I think some will just be realizing that (subject to ICANN as well) what happens to .com is controlled by one government. .com really is the world's most valued TLD. I wonder if some may select an.org (or .io etc.) instead of a .com for this reason. I may be wrong and not many people really are concerned.
So guardedly, I see a positive future for .org (even though currently I own none
).
Bob
Here are the most used websites using an .org. Most off them are nonprofit, but many companies further down the list I am sure
- Wikipedia
- CreativeCommons
- Archive
- UN
- PBS
- Change
- DOI
- UNESCO
- AboutCookies
- Debian
- ScienceMag
- WorldBank