.tv Official uStream.TV Domain Registration Protocol v1.1 (Final)

[MicroGuy]

Sam Walton was well known for "spying" on his competition.

He would frequent his competitor's stores and borrow ideas like, item placement, lighting, shelving height, etc. Throughout history there have been countless examples of highly successful businessmen using this tactic to gain advantage.

In my view, the uStream.TV domain registration protocol should be taught in every domain university on the planet.

uStream.tv Domain Registration Protocol v1.1 (Final)
-----------------------------------------------
MainSite = uStream.tv
Backup1 = uStream.com (..redirects to mainsite)
Backup2 = uStreamTV.com (..redirects to mainsite)
-----------------------------------------------

Why? Reasons:

1. Owner can change redirect order at anytime for any reason.
2. All leakage will result in traffic directed to mainsite.
3. Site owner totally owns and controls NAME and BRAND.
4. Offers same unique branding advantages of .TV without inherent risks.
5. If Tuvalu pulls a Seychelles (or worse), owner's nuts stay intact.

It's a brilliantly simple strategy that only applies in cases where the .TV site owner hopes to achieve peak success at the highest possible levels.

 

[mckennaronnie]

Although me & you do not agree on leakage (& many other things if i'm being honest)

I of course agree that for any site your spending time & money on then owning the .com would be a good move IF possible.

Though in most cases it's just not realistic to buy the .com if the domain youa re using is anything but a brandable word you have made up or is not well used (Ustream is the perfect example)

A big reason many developers have chosen .tv, .net , .co.uk or others for websites is the ability to own a amazing geo or keyword at a fraction of the cost that the .com would set us back, if we all felt it was essential to own the .com also then that is out of the window.

In my case for example with the Geo i'm working on.
My domain is worth low $xx,xxx but the .com would cost $3 Million+
If the .com was $1K or so then i may buy it as a backup or to combat leakage but those who chose .tv for great keywords cannot & will not spend massive money to buy the .com also. IMHO

IF developers in all but .com felt they needed the .com as a backup or for leakage then everything but .com would be just about pointless. IMHO
Of course i dont see it like that.

Just my view, not trying to start another long drawn out arguement with you though as we both fully understand how the other doesnt agree on this point.

 

[jeffoverman]

i have a name that gets a lot of filtered traffic off the .com and onto the .tv name i have... its just parked and earning me monthly income(not much because the parking site i am using has a bad template format but when people are clicking its getting a higher epc ) but im earning a lot more revenue then 3 or 4 parking companies i had used even if the ctr is higher then the one currently..

 

[MicroGuy]

I of course agree that for any site your spending time & money on then owning the .com would be a good move IF possible.

It is ALWAYS possible. Sometimes name must be changed. Site owners that have overlooked this registration protocol have generally lived to regret it (if and when their site moved into the "big time").

 

[equity78]

Well you make a point Greg, but Ronnie was making a point that I agree with too. If you own a made up name then you can get the .com. I own Wet.tv and Wettv.com, but I could not afford to buy Wet.com which was regged a long time ago. Or Tea.tv if I could afford Tea.com would I care about owning Tea.tv ? As much as I love the name, I would not. Now if you have developed a big site that is successful then maybe you have the opportunity to buy the .com. But if you could get the .com at the beginning why would you care about other extensions ? If Ronnie could have got Scotland.com I doubt he would have ever been a .tv owner, his life would be about one name Scotland.com which would be a business in its own with built in value on the name alone and everything else would just be icing on the cake.

 

[StoneRoses]

It is ALWAYS possible. Sometimes name must be changed. Site owners that have overlooked this registration protocol have generally lived to regret it (if and when their site moved into the "big time").

How is it ALWAYS possible? i dont have the money to buy seoul.com or Lincoln.com from that small motor company, and to be honest if i ever develop the the .tvs of them nor will i even want to waste my money buying it.I can create a brand that will succeed on .tv without the dot com or tv.com, i think it is an insult to peoples intelligence to say that if they see .tv they will automatically go to a dot com or tv.com, it is certainly not the case here in the uk.

Have five.tv, gm.tv,stv.tv,justin.tv even bothered going after the dot com or tv.com?, i suspect not as they dont need it at all.
I provided stats in a previous thread (which obviously have been ignored)on estimated traffic and it showed that compared to the .tv sites the dot com traffic is minimal and these are just the kind of "big time" sites you speak of.

http://www.namepros.com/dot-tv/543484-hollywood-tv.html#post3222899

Of course in an ideal world you would have all extensions covered but this is just not possible nor is it really the huge issue you are making it out to be IMO.

 

[mckennaronnie]

It is ALWAYS possible. Sometimes name must be changed. Site owners that have overlooked this registration protocol have generally lived to regret it (if and when their site moved into the "big time").

I think your point does have some merit but not for high quality generics.
It is something i think all developers should think of but the reality will always be that owning all extensions of decent domains is not possible or practical.

I definetley wouldnt change my site name just to buy a back up .com to catch leaked traffic. If we get to that stage then there is virtually no point owning decent domains, we would all be best with made up / brandable domains that nobody wants.

 

[MicroGuy]

But if you could get the .com at the beginning why would you care about other extensions ?

I think that .TV offers unique branding advantages. For example, it makes the domain standout from the crowd, it communicates video to potential visitors, and it adds a cutting edge appeal to name.

Sometimes it's better not to focus solely on domain value and look at bigger picture. It's better to have a strong team that a single strong player.

In my view, the uStream registration model is the only one that makes sense if the developer desires unlimited growing potential. To each his own.

Best of luck to all.

 

[jeffoverman]

you did great ray in grabbing teatv.com and wettv.com...2 high profile names and protecting your investment....congrats!

 

[bigdipper]

Well you make a point Greg, but Ronnie was making a point that I agree with too. If you own a made up name then you can get the .com. I own Wet.tv and Wettv.com, but I could not afford to buy Wet.com which was regged a long time ago. Or Tea.tv if I could afford Tea.com would I care about owning Tea.tv ? As much as I love the name, I would not. Now if you have developed a big site that is successful then maybe you have the opportunity to buy the .com. But if you could get the .com at the beginning why would you care about other extensions ? If Ronnie could have got Scotland.com I doubt he would have ever been a .tv owner, his life would be about one name Scotland.com which would be a business in its own with built in value on the name alone and everything else would just be icing on the cake.

couldn't agree more with your logic, equity... as i was thinking the exact same thing... i mean - why would we want anything other than greatkeyword.com if we could still get them at a reasonable price???

the reason that .tv is attractive to me (and i suspect others) is b/c of the possibility to acquire really fantastic keywords in an extension that has some very serious upside in the next 5-10 years - without having to break the bank.

 

[equity78]

OH I agree Greg on a word like Ustream, made up and brandable, but you would have to agree that's why they were able to do that.

How would anyone here have done that with:
Tea
WET
Scotland
Me
Seoul
US
Sandiego
Porn
XXX
Mobile
Etc............

I do not own Teatv.com Jeff, only got that on Wet.

 

[MicroGuy]

OH I agree Greg on a word like Ustream, made up and brandable, but you would have to agree that's why they were able to do that.

How would anyone here have done that with:
Tea
WET
Scotland
Me
Seoul
US
Sandiego
Porn
XXX
Mobile
Etc............

In my opinion, a cool, short, brandable, "made up" name fitting the uStream registration protocol would have more value (from a development standpoint only) than most of the names you have listed. It would depend on many factors.

 

[equity78]

Oh ok then I agree with you, if I was making up a name that I thought was intuitive with .tv and wanted to use the .tv because the name had no value in .com. I would reg all three Sexee.tv Sexee.com and Sexeetv.com. Well I always told people to get the tv.com if they could get the tv.com like, RonnieTV.com etc.... The .com alone is hard for good keywords. And I agree with Bob if I say wet tv I can see some going to wettv.com but I am not worried at all about them going to wet.com.

 

[StoneRoses]

In my opinion, a cool, short, brandable, "made up" name fitting the uStream registration protocol would have more value (from a development standpoint only) than most of the names you have listed. It would depend on many factors. IMHO.

Are you therefore saying you would rather own something like

dedo.com, dedotv.com and dedo.tv rather than only scotland.tv or any of the others on that list?

 

[jeffoverman]

looks like I need another cup of coffee lol.... time to make a starucks run, the cheap stuff is not working, lol

OH I agree Greg on a word like Ustream, made up and brandable, but you would have to agree that's why they were able to do that.

How would anyone here have done that with:
Tea
WET
Scotland
Me
Seoul
US
Sandiego
Porn
XXX
Mobile
Etc............

I do not own Teatv.com Jeff, only got that on Wet.

 

[MrRhee]

In my opinion, a cool, short, brandable, "made up" name fitting the uStream registration protocol would have more value (from a development standpoint only) than most of the names you have listed. It would depend on many factors.

LOL. are you serious? we can discuss the above statement later...




To post what you posted about USTREAM's "protocol" makes no sense whatsoever. first, you are only stating the obvious: cover your ass and register domains that will seal up any traffic leaks: that's domaining 101. But you act as if owning only the .TV is a mistake, and that's ridiculous. You then state that it is always possible to buy the matching .COMs: BS. total and utter BS. Sometimes I wonder what planet you're living on when you make blanket statements like that. Do you think that any domain is attainable because it all comes down to money? WRONG. That statement is so wrong. My statement comes from over a decade of personal buying experience in the aftermarket dealing directly with end users and spending 7 figures to do so.

Then you tell premium owners that brandables would have more value than their premiums? What? Based on what logic? What research? Your own opinion? You can't make blanket statements like that and expect to be taken seriously.

What bothers me the most is you using USTREAM as the perfect "protocol"... really? are you serious? you try to tell us how savvy USTREAM is when it comes to domains/naming...

wrong. wrong. and wrong. have you completely turned a blind eye to their biggest naming error?

why do I say this?

Forget the fact that they brand ustream.tv...
ignore the fact that they own both ustreamtv.com and ustream.com...

that's not how where their traffic leaks would come from anyhow.

how savvy are they if they don't even own:

YouStream.com
YouStreamTV.com
YouStream.TV

sorry, in my book, their naming "protocol" leaves much to be desired.

this isn't a personal attack on you... but you seem to have a constant love/hate relationship with demand media, with the .TV tld extension itself, and with premium owners. I'm not sure why that is, but one can guess. But their are plenty of premium owners here who would disagree with you and they are speaking from first-hand knowledge and experience... their are countless domainers/developers who have invested serious money into premiums... some they've kept, some they've given back... but when you make your blanket statement based on your own agenda, I find it so hard to ever take you seriously. But don't tell us that we'd be wise to own the matching .com, don't tell us what we all already know... what all non-.com owners have thought about...

Most people know it isn't "always possible" to buy the matching .com.

case in point:

I wonder how much Halloween.com would cost me?

or

What would Celebrity.com cost me? based on your logic, I should just make an offer because anything is possible, right? LOL. Maybe, the Celebrity Cruises has no need for that domain anymore... maybe I'll offer them $5,000,000 for just the domain, or better yet 1/2billion for their company and then sell off all the cruise assets so I can get the domain for free. Then I won't need my .TV anymore, right? LOL.

How about if equity buys the matching .com for tea.tv? what about the other premium owners: bands.tv; hollywood.tv; broadway.tv; scotland.tv; sandiego.tv; gifts.tv; domain.tv?

anything is possible, right? whatever. I usually don't make posts like this, but there is too much flawed logic in your post(s). I apologize in advance if you've taken this personally: please don't. But if we followed your logic, there might not even be a forum for .TV here on namepros, because we'd all have premium .COMs.

 

[MicroGuy]

Then you tell premium owners that brandables would have more value than their premiums? What? Based on what logic? What research? Your own opinion?

When the student is ready, the teacher will appear. :blink:

 

[StoneRoses]

When the student is ready, the teacher will appear. :blink:

How is this helpful or constructive?.

If you make ridiculous threads with absurd statements at least be prepared to answer any questions or counter arguments that may arise from them, not just ignore them and come out with nonsense like above.

I am out, this is a waste of my time

 

[mckennaronnie]

LOL. are you serious? we can discuss the above statement later...


To post what you posted about USTREAM's "protocol" makes no sense whatsoever. first, you are only stating the obvious: cover your ass and register domains that will seal up any traffic leaks: that's domaining 101. But you act as if owning only the .TV is a mistake, and that's ridiculous. You then state that it is always possible to buy the matching .COMs: BS. total and utter BS. Sometimes I wonder what planet you're living on when you make blanket statements like that. Do you think that any domain is attainable because it all comes down to money? WRONG. That statement is so wrong. My statement comes from over a decade of personal buying experience in the aftermarket dealing directly with end users and spending 7 figures to do so.

Then you tell premium owners that brandables would have more value than their premiums? What? Based on what logic? What research? Your own opinion? You can't make blanket statements like that and expect to be taken seriously.

What bothers me the most is you using USTREAM as the perfect "protocol"... really? are you serious? you try to tell us how savvy USTREAM is when it comes to domains/naming...

wrong. wrong. and wrong. have you completely turned a blind eye to their biggest naming error?

why do I say this?

Forget the fact that they brand ustream.tv...
ignore the fact that they own both ustreamtv.com and ustream.com...

that's not how where their traffic leaks would come from anyhow.

how savvy are they if they don't even own:

YouStream.com
YouStreamTV.com
YouStream.TV

sorry, in my book, their naming "protocol" leaves much to be desired.

this isn't a personal attack on you... but you seem to have a constant love/hate relationship with demand media, with the .TV tld extension itself, and with premium owners. I'm not sure why that is, but one can guess. But their are plenty of premium owners here who would disagree with you and they are speaking from first-hand knowledge and experience... their are countless domainers/developers who have invested serious money into premiums... some they've kept, some they've given back... but when you make your blanket statement based on your own agenda, I find it so hard to ever take you seriously. But don't tell us that we'd be wise to own the matching .com, don't tell us what we all already know... what all non-.com owners have thought about...

Most people know it isn't "always possible" to buy the matching .com.

case in point:

I wonder how much Halloween.com would cost me?

or

What would Celebrity.com cost me? based on your logic, I should just make an offer because anything is possible, right? LOL. Maybe, the Celebrity Cruises has no need for that domain anymore... maybe I'll offer them $5,000,000 for just the domain, or better yet 1/2billion for their company and then sell off all the cruise assets so I can get the domain for free. Then I won't need my .TV anymore, right? LOL.

How about if equity buys the matching .com for tea.tv? what about the other premium owners: bands.tv; hollywood.tv; broadway.tv; scotland.tv; sandiego.tv; gifts.tv; domain.tv?

anything is possible, right? whatever. I usually don't make posts like this, but there is too much flawed logic in your post(s). I apologize in advance if you've taken this personally: please don't. But if we followed your logic, there might not even be a forum for .TV here on namepros, because we'd all have premium .COMs.

Well put.

When the student is ready, the teacher will appear.

eh.......wit?

How is this helpful or constructive?.

If you make ridiculous threads with absurd statements at least be prepared to answer any questions or counter arguments that may arise from them, not just ignore them and come out with nonsense like above.

I am out, this is a waste of my time

Just when you thought NP was safe to surf :bah:

if you run away then you will never become the No.1 member of Development.tv's team! :o

Since you become a 'major player' then your not the same guy, the old Bob would of argued all day long

I will now leave NP to call the team at Scotland.com to let them know i NEED their domain, anyone got some spare change to help me buy them out?

 

[dreamscometrue]

God how I...(haven't) missed this forum.

All jokes aside, I agree with Mr. Rhee 100%.


NY