New gTLD Domain Extensions!

[TOXX]

Hi Guys,

Can't really seem to find good analysis of how the new domain extensions (.guru, .photography, .clothing, etc.) are impacting domain sales, namely .COM?
I'm really interested in this, so any good opinions?
It seems as if .COM is actually getting MORE popular imho :tu:

Thanks!

 

[RaiderGirl]

Many business names that would go very well with some of these GTLD's, good for businesses but bad for domainers with respect to TM infringement.. As for generics, theirs a lot of gems that identify with business products very well but NOT for the business name itself, so if a end user did purchase one these, they would more than likely be used for marketing and re-directing to their business web site..

But as one poster wrote in this thread, most of the gems are taken or reserved, meaning end users will once again be faced with paying over inflated prices from domainers for a GENERIC.GENERIC which is more of a novelty domain than a web address.

When end users find one they like and want, I just don't see them paying a lot of money for it, The big money for GTLD sales will come from domainers over paying other domainers, this is where money will be made and a lot of money lost.

 

[McDuke]

I wish you'd at least acknowledge ccTLDs some times - there are thousands of successful businesses not on a .com

I read this today and happened to see a brochure cabinet after so i looked at all the company's web addresses and of 15 "ish" there were only 2 .com's and one was a really bad hack totally dropping a letter from the second key word. All the .ca names were spelt right, were applicable and short for the most part.

 

[m-i-k-e]

One of my favorite ones, .voyage opens up for widespread, general availability tomorrow, looks like 220 early regs, amazing. Only found 2 phrases that get over 1000 exact match a month, maiden and fantastic. Space only gets 70

voyage - "a long journey involving travel by sea or in space."

I guess it would be good like back in the viking days or sometime in the future for space travel. An extension that's too late and too early.

I don't think that extension is meant for the English market. It may be a fringe word in English, but, it's a major word in French. It's the French version of .travel

I don't use the latest version of the google tool for search volume, but, if they have an option of searching for terms by language I would guess you'd get a different result.

 

[Ms Domainer]

*

I'm beginning to think that we should all save our money; the numbers of registered new gTLDs are underwhelming, to say the least.

I, for one, am putting the brakes on any more purchases.

I'm beginning to think that even the registries are going to take a major bath.

*

 

[Magicpig2]

Alot of these extensions weren't created with domainers in mind. Or at least the concept of introducing GTLD's wasn't. The less we see in them, the better for the public at large.

Then at least that leaves a vast number of domains available for the regular punter to register for a reasonable amount.

Just because we don't see resale value in the new GLTD's doesn't make them worthless.

 

[JB Lions]

Alot of these extensions weren't created with domainers in mind.

Of course they were, domainers keep them afloat. If you wanted end users to have them, you could have set up restrictions or certain checks you had to pass, like other extensions have in the past. That you think what you do, is a result of marketing. If I was selling domains, I would want you think there is some big end user market as well, so you Mr. Domainer will buy a lot in hopes of selling to that market. As a registry or registrar, I don't care who buys them, as long as I'm moving product.

I don't think that extension is meant for the English market. It may be a fringe word in English, but, it's a major word in French. It's the French version of .travel

I don't use the latest version of the google tool for search volume, but, if they have an option of searching for terms by language I would guess you'd get a different result.

Possibly, we'll see how the numbers look soon enough.

 

[m-i-k-e]

Possibly, we'll see how the numbers look soon enough.

To clarify, I'm not making any predictions about the success of the extension. I have no interest in the extension personally and don't care whether it succeeds or not. I was just adding in a few observation points as to why Donuts has .voyage as an extension.

 

[DU]

Possibly, we'll see how the numbers look soon enough.

What numbers are you going to be looking at? Registrations?

Or are we talking revenues?
Earnings before tax?
Earnings after tax?
Projected revenues?
Future earnings potential?
Individual company salaries?

But seriously.

The cost of managing a gTLD will approach $0 (especially if boarded on a common technical infrastructure) and the yearly cost being demanded by the "non-profit" will likely be reduced in due time. Can't be too profitable

I don't know what these companies are projecting but it could very well be (pullling numbers out of my ass, but at least I admit it) that you only need 5000 registrations in the next 2 years with a 5% growth rate at an avg price of $30 to be in the black (assuming a threadbare office) long term. Throw in a couple of people buying premiums at a higher price and you are making money.

Also, while it not end up true, CSC projects that businesses should be concerned with 14-40 of the gTLDS (make sure you get yourcompany.sucks, yourcompany.news, not so much yourcompany.tattoo) which could also impact that bottom line of some of the gTLDS when you consider that there are 500 companies in JUST the Fortune 500 (that's facetious) in the US.

It probably won't require a lot of domainers to be profitable - though they don't hurt the bottom line. Some of these gTLDs may get some real business end users. I could see a number of small businesses using .kitchen (you'd be surprised how many companies exist making, remodeling, working in this industry)... but that's useless to domainers. How can you make money? It becomes far more speculative with 1,000s of options.

As for leakage? etc. That's bullshit that's overstated all the time. The people that care most about this are the people with the parked pages profiting from this aspect. Very few companies will notice this (again, unless the .com is a direct competitor in the same marketing space - and increasing as you move from local, national, to global markets). People aren't all stupid and will just get used to typing in whatever they saw advertised wherever they saw it and getting where they need to go.

Example:
I get pizza from a New York style pizza place and order online. I go to google and type in New York Pizza - and I know exactly which results I'm looking for click it and order. I've yet to order at the wrong place.

All that being said:

I don't have access to the internals of these companies - they could be taking a bath; however, i tend to think that .bike would be worth more than bike.com alone.

Disclaimer: I own ZERO gtlds and do not plan on owning any...why? Because for every freaking KEYWORD.gTLD there's a .KEYWORD, so what's the point?

I would consider a number of them for a personal blog.. but that's worth $20 to me and I have plenty of those already. I would like stupid names like LALA.LAND (gone), ONYER.BIKE (gone), CODE.KITCHEN (gone) or MEANINGOF.LIFE or FINGER.TIPS (gone)... but I already have the best blog hack in the entire world so I don't care.

That's all I will say on it. I'm not anyone's side - I think anyone leaning too far one way or the other should at least just open up their eyes to the potential... that is to succeed OR to fail... either could be right. I just hate know it alls (be clear I'm not calling you one) that are 100% they know what the future is.

 

[JB Lions]

"What numbers are you going to be looking at?"

I didn't read anything beyond that, too long. Reg numbers of course if you've been reading. I don't care about the registry, I don't own one or work there. As a domainer, it's very simple. Do you think it's wise investing in low demand domains? I don't, doesn't make sense to me. You may feel differently, and invest in them if it makes sense to you.

 

[DU]

"I didn't read anything beyond that, too long. "
If you don't read it then don't bother commenting on it..

"Reg numbers of course if you've been reading."
I actually do read posts - even ones that have long words or are more than 2 paragraphs.

"Do you think it's wise investing in low demand domains?"
If you care what I think read what I fucking write.

 

[JB Lions]

"Do you think it's wise investing in low demand domains?"

"If you care what I think read what I fucking write."

You didn't answer it in your last 2 posts. You asked me what numbers I was talking about and I told you and why. As far as know it all, I just think this is pretty common sense stuff. Niche extensions don't have that many good keywords to go with it. Couple that with the sheer number being released, most will be just another drowned out extension.

I didn't read the whole thing because I just had to read the first part, and I knew it was same stuff we went over before, so not sure why you're asking what numbers, when you already know.

 

[DU]

"You didn't answer it in your last 2 posts"

Must have got lost in all those words.

 

[JB Lions]

"Must have got lost in all those words."

No, I went back and read them, you didn't answer the question. Feel free to quote yourself where you do. It's really a simple yes or no answer. My answer was no.

I mean really look at the numbers - http://www.registrarstats.com/TLDDomainCounts.aspx

I said:

... but that's useless to domainers. How can you make money? It becomes far more speculative with 1,000s of options.

In other words. No, significant investing in a highly speculative, low registration market is close to financial suicide for a domainer in my opinion.

So you agree with me on that.

 

[DU]

I said:

... but that's useless to domainers. How can you make money? It becomes far more speculative with 1,000s of options.

In other words. No, significant investing in a highly speculative, low registration market is close to financial suicide for a domainer in my opinion.

Also if you read between the lines on my personal opinion you can get there:

I said:

"Disclaimer: I own ZERO gtlds and do not plan on owning any...why? Because for every freaking KEYWORD.gTLD there's a .KEYWORD, so what's the point?"
and
"I would consider a number of them for a personal blog."

As a business? I would consider the investment.

 

[JB Lions]

Possibly, we'll see how the numbers look soon enough.

First day 724 to go along with early regs = 964. If it was meant to be for travel, French aren't enthused.

tattoo with a full day 119 for a total of 794. That one is worse than I thought it would be.

sexy picked up 817 for a total of almost 2,800

tips is the winner of this week's bunch, over 8,000

 

[abdussamad]

*
I'm beginning to think that even the registries are going to take a major bath.

*

They haven't been pushing them sincerely. You can see the sarcasm in their writing:

"Did you think it couldn’t get any better? ICANN says to think again."

http://community.namecheap.com/blog/2014/02/24/new-sparkling-tlds/

 

[DnEbook]

I hate it when mum and dad fight ….all the time

 

[JB Lions]

So .tattoo is looking like the lowest one so far, only 912 regs in 3 and a half days. Wonder if the plural would have done better.

voyage which to American eyes means voyage, to people in other countries it could mean travel, is next to worst at barely over 1300.

Was taking a look at some others and was wondering if people knew any other meanings/for some other country for ones like:

.boo - Halloween, is that it? Checked it out, yep, nothing more to it. halloweenmasks.boo. This one will be at the bottom.

.archi - different things came up, have no idea, eh architecture.

.pid - what's a pid? googled that, got a page full of Pelvic inflammatory disease. Ok read up on it:
Personal Identification Domains
Person ID technology
"PIDs enable companies that have feedback forums and sites to recognize customers based on an identifying marker and approach specific consumers with offers and incentives,"

I'm familiar with that from affiliate marketing. But have no idea why you would need that with a domain. Incentive, rebate sites etc. already work just fine with their setups.

There are a lot of other non-English ones that are pretty easy to see they're for Germany, France, Japan etc.

 

[DnEbook]

should have been .voyager then all the trekkies could have got involved

 

[jmcc]

should have been .voyager then all the trekkies could have got involved

It would only end up getting cancelled as the audience disappeared.

Regards...jmcc