MSN AdCenter is Open (for today only)!

[holeinone]

For today only, anyone, anywhere in the world, can sign-up to become an advertiser on MSN’s new AdCenter system, which will is competing directly head-to-head with AdWords and Yahoo! Search Marketing.

ADCENTER LINK - https://adcenter.msn.com/

It’s no secret that MSN is preparing to take on Google AdWords & Yahoo! Search Marketing (formerly Overture) in the Pay-Per-Click advertising space.


MSN AdCenter: A Preview

Searchenginelowdown.com has an review & screenshots of the new AdCenter interface and some of the cool features that MSN will be rolling out.

Highlights include:

* Geo-targeting by country, down to specific cities: Great for local businesses
* Age & Gender Targeting (wow!): Targeting only people old enough to have a credit card? Female Retirees? Male Teens? You will now be able to with this new feature. You can even bid different amounts per-click, depending on the gender or age group.
* Time Targeting. This is useful, if for example, a large number of your orders are placed over the phone. By targeting by time & date, you can restrict your advertising during hours which your phone reps are available to answer the phone

From the looks of it, the interface is more AdWords than Yahoo! Search Marketing—which probably means that Microsoft invested quite a bit of time and resources in focus groups, and usability studies, to ensure they “get it right”.

If you’re a PPC Advertiser based in the USA, you can register for the MSN AdCenter Pilot program through a link on this page. Good luck!

Other related information and sources:

http://www.sitepoint.com/blogs/2005/11/15/msn-adcenter-a-preview/
http://www.searchenginelowdown.com/2005/10/msn-adcenter-beta-preview.html
http://advertising.msn.com/adCenterPilot/89621.asp

 

[holeinone]

Great link! I will be trying this out later today. Watch it be better than Yahoo and Google.

Thanks, i wonder why nobody else posted this. I knew it a long time before. Anyway the more PPCs , more competition and guess what that means for us---MORE MONEY !!!

 

[ridesign1]

it says you can't signup unless you have been invited

anyone else get this?

 

[aznchong91]

it's only open for advertisers, not people with websites who put the ads on their website.

 

[ridesign1]

yes I know,
I want to advertise.

Pre-Signup Confirmation


Thanks for your interest in MSN adCenter. This product is currently under development and available for use by invitation only. If you have received an e-mail inviting you to try MSN adCenter, please enter your e-mail address below to start the signup process:

 

[aplora]

looks everyone has caught up with the Invite only entries...

This product is currently under development and available for use by invitation only. If you have received an e-mail inviting you to try MSN adCenter"

Is anyone having invites for advertizing with MSN...

 

[drifta]

how the hell will they be able to target only male teens or age and gender thing?