Internet2 - One To Watch
Hi guys,
I stumbled on Unidt/Public-Root today: http://public-root.com/tlds.htm. Its an interesting idea - one that we've seen live and die before incidentally - but rarely have i seen one adopted by a major ISP (Tiscali) and backed by a government (Turkey!). I've done a lot of research on it and it certainly seems bona-fide in intention and recognition, although there are ghosts in the closet (claims of organised crime links included, though impossible to judge how accurate these are).
What interests me, is not so much whether this paticular project is "the one" to change the Internet, but how future projects like this could undermine existing domain investments. For example, in this example, the whole .com, .info, .co.uk thing becomes redundant and the investment is in cTLD or pTLD and TLD resale. Its reminiscent of the doomed "Internet keywords" thing but in a domain ownership model...you buy "hotels" (for $1,000) and a) either resell subs on that (us.hotels etc) or b) users can simply type "hotels" in the address bar to reach your site. Potentially of concern is that pretty much any generic word can be publically registered as a TLD which could cause confusion and undermine value (hotels, hotel, ushotels, motels etc) but if it were popular (and quality of content and accessibility will ultimately dictate that) there is still a lot of room for investor manoeuvre.
Personally, i think if it does happen its a way off being mainstream, but its certainly a concept everyone here should be aware of and if Tiscali are signed up, there's already significant cause for concern.
It's easy to dismiss it with a "it'll-never-happen" approach, but IMHO the shrewd domain investor will be very aware of movement in this area. I think it will happen, though whether it will ever totally take over is another matter.
But reading up on this it reinforces the fact that not only do we take the Internet for granted, but we close our eyes to the fact that external forces could wipe out our investments, if not overnight, certainly in a short period of time. If the US do gain control of the Internet (and lets not forget ICANN is in CA), it's an easy process to prevent users in one country seeing TLD extensions from another.
Just one worth flagging i hope so everyone here can be aware things are happening out there
Cheers
Simmo!
Hi guys,
I stumbled on Unidt/Public-Root today: http://public-root.com/tlds.htm. Its an interesting idea - one that we've seen live and die before incidentally - but rarely have i seen one adopted by a major ISP (Tiscali) and backed by a government (Turkey!). I've done a lot of research on it and it certainly seems bona-fide in intention and recognition, although there are ghosts in the closet (claims of organised crime links included, though impossible to judge how accurate these are).
What interests me, is not so much whether this paticular project is "the one" to change the Internet, but how future projects like this could undermine existing domain investments. For example, in this example, the whole .com, .info, .co.uk thing becomes redundant and the investment is in cTLD or pTLD and TLD resale. Its reminiscent of the doomed "Internet keywords" thing but in a domain ownership model...you buy "hotels" (for $1,000) and a) either resell subs on that (us.hotels etc) or b) users can simply type "hotels" in the address bar to reach your site. Potentially of concern is that pretty much any generic word can be publically registered as a TLD which could cause confusion and undermine value (hotels, hotel, ushotels, motels etc) but if it were popular (and quality of content and accessibility will ultimately dictate that) there is still a lot of room for investor manoeuvre.
Personally, i think if it does happen its a way off being mainstream, but its certainly a concept everyone here should be aware of and if Tiscali are signed up, there's already significant cause for concern.
It's easy to dismiss it with a "it'll-never-happen" approach, but IMHO the shrewd domain investor will be very aware of movement in this area. I think it will happen, though whether it will ever totally take over is another matter.
But reading up on this it reinforces the fact that not only do we take the Internet for granted, but we close our eyes to the fact that external forces could wipe out our investments, if not overnight, certainly in a short period of time. If the US do gain control of the Internet (and lets not forget ICANN is in CA), it's an easy process to prevent users in one country seeing TLD extensions from another.
Just one worth flagging i hope so everyone here can be aware things are happening out there
Cheers
Simmo!
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