- Impact
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I wrote the following for our http://www.brandednames.com newsletter. Thought some of you might be interested in it and would want to comment.
Mike Filsaime and the users of his InstantBuzz.com service recently learned a tough lesson. Mike had purchased the IB domain and service from a guy called Mike Chen. Chen never transferred ownership of the domain to Filsaime. The InstantBuzz service allows members to earn 'traffic credits' for referring others. Filsaime promoted a 4 day push campaign to drive new members. During this time, one of the IB members spammed a non-opt-in list. A complaint went to GoDaddy, the registrar for the domain. GoDaddy tried to contact Chen and was unable to. When they were unable to do so, GoDaddy disabled use of the domain. There are also some fines to pay which have been levied by GoDaddy.
Now, a couple of weeks later, the situation is still not resolved. Filsaime has been unable to get Chen to transfer ownership. GoDaddy is holding steady. Basically, the IB site is still out of order. To my knowledge, GoDaddy has not provided Filsaime with details on who spammed.
This is an interesting case for me since my own background for the past background for the past decade has been in email marketing. Obviously, I've spent a lot of time in the domain business too. This is the first time I've seen a convergence of the domain/spam industry that had such a serious impact on a business.
Don't get me wrong - I am 100% against Spam. Spammers have lessened the value of what once was a very cost-effective marketing method. However, I DO have serious issues with what GoDaddy did here. GoDaddy is a registrar. InstantBuzz is a legitimate business. Filsaime and IB were not directly responsible for this. Would GoDaddy shut down a Fortune 500 company because an affiliate sent out Spam?
Sure, I can agree that Filsaime screwed up by not making sure that the domain registration had been properly transferred to him. But did GoDaddy overstep what registrars SHOULD be doing?
I'm sure there are parts of the story I'm missing.
Here's Filsaime's version of what happened if you are curious - it's a PDF file, so make sure you have Acrobat reader before you open it.
http://www.mikefilsaime.com/mikefilsaimenewsletterJune2005.pdf
Mike Filsaime and the users of his InstantBuzz.com service recently learned a tough lesson. Mike had purchased the IB domain and service from a guy called Mike Chen. Chen never transferred ownership of the domain to Filsaime. The InstantBuzz service allows members to earn 'traffic credits' for referring others. Filsaime promoted a 4 day push campaign to drive new members. During this time, one of the IB members spammed a non-opt-in list. A complaint went to GoDaddy, the registrar for the domain. GoDaddy tried to contact Chen and was unable to. When they were unable to do so, GoDaddy disabled use of the domain. There are also some fines to pay which have been levied by GoDaddy.
Now, a couple of weeks later, the situation is still not resolved. Filsaime has been unable to get Chen to transfer ownership. GoDaddy is holding steady. Basically, the IB site is still out of order. To my knowledge, GoDaddy has not provided Filsaime with details on who spammed.
This is an interesting case for me since my own background for the past background for the past decade has been in email marketing. Obviously, I've spent a lot of time in the domain business too. This is the first time I've seen a convergence of the domain/spam industry that had such a serious impact on a business.
Don't get me wrong - I am 100% against Spam. Spammers have lessened the value of what once was a very cost-effective marketing method. However, I DO have serious issues with what GoDaddy did here. GoDaddy is a registrar. InstantBuzz is a legitimate business. Filsaime and IB were not directly responsible for this. Would GoDaddy shut down a Fortune 500 company because an affiliate sent out Spam?
Sure, I can agree that Filsaime screwed up by not making sure that the domain registration had been properly transferred to him. But did GoDaddy overstep what registrars SHOULD be doing?
I'm sure there are parts of the story I'm missing.
Here's Filsaime's version of what happened if you are curious - it's a PDF file, so make sure you have Acrobat reader before you open it.
http://www.mikefilsaime.com/mikefilsaimenewsletterJune2005.pdf














