Apple had a great Super Bowl commercial in like 1984...so what big whoop..they have not impressed me since then. Apple II computers were crap compared to the C64...Sure the Apple IIg was powerful but there was like no software. Apple would be out of business if not for Steve Jobs coming back. Personally I think he is not a tech guru as much as a marketing genious and he has fanboys all over willing to buy anything he produces. You are not #1 for upteen years because you suck..it's because you are just that good. I ain't a Gates or MS fanboy but you must respect their dominance..most of the haters use MS products just as much as those that love it. Everyone who uses an Apple loves it and I personally HATE apple and I refuse to use their OS which is now FreeBSD (mac OSX). /rant