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Identifying a trend - "Trans + word" Domain Assets

Labeled as strategy in Niche Domain Discussion started by Eric Lyon, Apr 16, 2019.

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  1. otismo

    otismo Established Member

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    Translate seemed to be seriously challenging Weather last year

    For the number one key word spot, according to some metrics

    But then evidently slipped, may have been hype...

    I have owned translate.band for over a year

    Have it for sale @ $1000, estibot @ $23,000,

    No offers. Does get traffic though...
     
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  2. dande

    dande Premium Domain Names VIP

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    Unfortunately I do not have any Trans related domain to gauze this interest. I think this post is a good head up though we'd have to tread cautiously.
     
  3. Eric Lyon

    Eric Lyon Member Services, NamePros Super Moderator PRO Gold Account VIP Trusted Contest Holder

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    Digging Into Data To Identify Reseller Vs. End User Trending Patterns:
    I figure a mini-site or turnkey affiliate developer can have a functional site ready to promote up within a few weeks (Low to mid budget buyers). Bigger budgeted end-users looking for a serious brand impact can take 1 to 2+ years in development.

    I just wanted to note this first as consideration in dissection before looking at random domain assets over the years starting around Nov 2018 and going backwords, so theres time for development to happen, if it was going to after acquisition (Determining actual end use)

    End-Users:
    Jan 2017 - transect.com - Environmental group
    Feb 2011 - transmute.com - Product - Patented
    Nov 2009 - transpower.com - Product - Filed TM

    Hobbyists:

    Jun 2012 - translendium.com - Blog
    Jul 2011 - transhorse.com - Defunct service/blog / no updates in years
    Ap 2007 - transfixed.com - Adult
    Dec 2006 - transbank.com - White-Label/TurnKey
    Oct 2014 - translex.com - TurnKey Information Resource

    Parked:
    Feb 2010 - translogis.com
    Aug 2008 - transdiva.com
    Sep 2003 - transports.com

    Landed:
    Nov. 2018 - transmodal.com
    Aug 2010 - translight.com
    Dec 2005 - transindex.com
    Nov 2013 - transbrands.com

    Forwards:
    Apr 2015 - transpose.com - To a youtube video

    Taken But Doesn't Resolve:
    Jun 2010 - transmoto.com

    Note: I grabbed 17 random .com assets from random years in the above quick analysis, but it showed some interesting results when divided up into categories for better identification.

    I can also see where the year of the sale (Age of domain) has no baring on the chance of development being greater.

    Interestingly enough, this also, kind of, debunks the AGE debate, where some feel that the older an asset is, the more valuable or more chance of development by an end-user is. Not enough data above to confirm that, but it draws a little picture, to give us a peak inside (In this combination trend anyways. Not all trends are the same.).

    Consistency:
    I can also see way more consistency in Trans + word combination sales than in the quick initial evaluation on and off over the years, where there were little hyped pushes once every 1 to 2 years. That's even better news for the combination. It indicates a deeper rooted trend with a potentially longer life-span than most others (For the right assets).

    Added note: This is also an example data dissection that automated appraisal tools don't account for. Some, even inflate value with an age variable, which we can see above, doesn't have any end user baring in this niche combination.
     
  4. Hemanttilotia

    Hemanttilotia Established Member

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    I have trans.tv, which I thought can be a good channel for trans people
     
  5. Grego85

    Grego85 Quality.Domains VIP

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    transmit
    transfer
    transit
    transact
    transport
    transition
    transform
    translate
    transwarp (yeah thats right, Star Trek baby!)

    I'm sure there are more, but thats a lot of great keywords that trans could be the abbreviation for. I agree this is a nice little word.
     
  6. jaydub

    jaydub Da Chef VIP ★★★★★★★★★★

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    I have TranWorld.com
    Most of the offers I have received for it have been from transgender interests...not what I had thought for it when I bought it many years ago. I thought it would be good for something global.:xf.confused:
     
  7. golan

    golan GolanMedia.com Gold Account VIP

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    Another interesting point is that trans sounds identically to trance. I think this can bring some good associations and nostalgic memories in many people choosing their domain names.

    [​IMG]
     
    Last edited: Apr 19, 2019
  8. BrandableDomain

    BrandableDomain Established Member

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  9. BrandableDomain

    BrandableDomain Established Member

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    Thanks for this great and deep analysis. Funnily enough I arrived at the identical conclusion (that “trans” is a solid long term domain trend) but using a very different methodology.

    Namely, by observing that “trans” is already part of numerous very high value words like transfer, transport, transmission and translate. So I concluded that since these words aren’t going away any time soon, then it would not be possible for “trans” to go out of style either.

    Whereas trends like “hoverboard” or “crypto” or “vr” etc don’t to me have the same guaranteed certainty, so you have to proceed with caution.
     
  10. APP VN

    APP VN Established Member

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    I like the analysis of Eric about this trend.
    Just regged the domain TransSun .com today and I will keep it in next 2 years.
    Hope something will happen :)
     
    Last edited: Apr 19, 2019
  11. Eric Lyon

    Eric Lyon Member Services, NamePros Super Moderator PRO Gold Account VIP Trusted Contest Holder

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    Just for the sake of dissecting this particular trend, how about we go a little deeper?

    Breaking the random 17 assets down into categories was just a surface dig that brought us to bedrock. To continue in dissection, we need to break through that bedrock that gives the false impression of being no more digging.

    Obviously, 17 random assets will not be accurate compared to the hundreds we haven't even evaluated in this trend. However, the process of crunching and digging into that data will be the same, just on a larger, more complex scale.

    Doing the 17 is easier and will give us a potential peak down in the rabbit hole while providing documented steps to rinse and repeat the digging process later, on other trends and to expand on for better accuracy.

    Before we dig again, lets change proverbial tools:
    We used a shovel to dig through the surface and identify some of the categories, without using any value metrics. The value in the surface dig is irrelevant, because remember, we want to identify the difference between a reseller trend and an end-user trend, regardless what they over-paid or under-paid for the asset.

    Moving to the bedrock that stopped us, we now switch from a proverbial shovel to a rock hammer (Or jack hammer) to break through and look deeper.

    Subtracting categories:
    Now we eliminate all the categories that are more than likely resellers (some may not be, but for the sake of making this quick and easy, we eliminate them and the 1% that may not be).

    Consider all the eliminated, reseller trend sales.

    The following, we'll label "potential" end-user trend sales:
    Source

    Starting With A Hobby:
    Let's start by chopping into the Hobby category first.

    A closer look reveals that the following is more of an end-user development, so we need to add this one to the end-users list "Apr 2007 - transfixed.com - Adult".

    Defining the three investing/buying types for clarity:
    Source

    Note: With the above in mind, lets move the hobbyist asset to the end-user list and add the reported sale prices for perspective.

    Updated end-user list:
    Jan 2017 - transect.com - Environmental group - 16,000 USD
    Feb 2011 - transmute.com - Product - Patented - 4,000 USD
    Nov 2009 - transpower.com - Product - Filed TM - 1,650 USD
    Apr 2007 - transfixed.com - Adult - 817 USD

    Note: The older assets sold for lower rates, which actually isn't that surprising, because the markets back then were more volatile, speculative, and lower valued. The climbing value in the end-user trend is a plus. More comparisons would reveal a better picture, but it gives an idea.

    Drill Baby, Drill!:
    Now, we dissect the individual industries of the end-user list to help identify why these particular assets were of slightly more interest than the others to an end-user.
    • Jan 2017 - transect.com - Environmental group - 16,000 USD - Endangered species, wetlands, regulations, permits, and more must be considered. A Transect report is an online tool that provides the answers you need to help you proceed with your project in confidence. In just minutes, our reports provide - This one plays on the Transition, Transform, and Transact meanings.
    • Feb 2011 - transmute.com - Product - Patented - 4,000 USD - Transmute started with a simple idea: integrate thousands of proton accelerators onto a silicon chip that could be reproduced easily. Using a separate linear accelerator for each beam guarantees collimation. Building 50nm x 50nm channels on a 100nm pitch to produce a 20nm beam negates the need for reduction optics. The accelerators would have to be 64mm long to achieve an energy of 3.5KeV. 262,000 accelerators in parallel on each chip could write a path one inch wide. Twelve of these print heads with 3 million beams could write a full 300mm wafer fast enough for HVM. - This one plays on the Transfer, Transact, and Transmit meanings.
    • Nov 2009 - transpower.com - Product - Filed TM - 1,650 USD - When you need durable and reliable applied-power products including motors and variable frequency drives, depend on Trans-Power. We offer quality-built, tested and proven components that are designed to provide the steady performance you need for general-purpose applications. Trans-Power components are available exclusively from Kaman Industrial Technologies, one of North America’s leading distributors of industrial solutions. With simplified ordering and off-the-shelf accessibility–plus Kaman’s unmatched service and technical support–Trans-Power can be your source for high-value applied-power components. Whether you need components for manufacturing, logistics or other commercial applications, we’re Powered To Perform. - This one plays on the Transfer and Transform meanings.
    • Apr 2007 - transfixed.com - Adult - 817 USD - Created by Bree Mills and her award-winning team at Gamma Films, this is a celebration of adult's most beautiful trans women and cis female performers. - This one plays on the Transgender and Transsexual meanings.
    Meaning Summary:
    Transition = 1
    Transform = 2
    Transact = 2
    Transfer = 2
    Transgender = 1
    Transsexual = 1

    Note: Looking at the predominant meaning usage (Potential buying triggers/reasons), it provides a better picture of one of the motivating end-user factors. Granted, we only used 17 examples originally. So the comparison is not accurate by any means on the bigger scale, but it gives us an idea how to dissect the more popular sub-trends within an end-user buying trend, to help identify assets that are higher in demand than others. Essentially, making us better investors through deep data targeted research (Very time consuming).

    There are a lot of other variables to consider, but I'll stop there for now. It gives an idea. The hard part for someone more interested in that dissection process, will be to gather all the sales reports and rinse/repeat what was outlined above.

    Lots of work, I'm not going to do it, too many other things to do. But it might help zero in on more end-user premium assets and help us avoid the reseller premium assets (For those targeting end-users anyways)

    Hopefully this was helpful in some way. Maybe someone else can add some other dissection techniques for this trend?
     
  12. .X.

    .X. NameFeature.com Gold Account VIP ★★★★★★★★★★

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    a nice very insightful thread, I don’t own a Trans domain, but I am digging the thought of grinding myself out a couple of them now.

    If I could please just have TransAm.com please 🥰
     
  13. BrandableDomain

    BrandableDomain Established Member

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    Thanks for the valuable in depth details of your research methodology.

    I do often look at individual case studies to try to understand the thinking of end users so I can serve them better.

    But I focus more on thinking about and selecting big industries to target that are expanding or changing or being disrupted (hence they need new domain names).

    So I try to acquire versatile brandable names whose meanings can be “stretched” to suit a wide range of use cases.

    So to use my earlier example of one of my domains, TRANSDEX, I feel that if TRANSECT or TRANSMUTE weren’t available to those respective companies, then my example could have been a realistic contender for their brands.

    So it seems to work fine if I just substitute my example for TRANSECT in their description:

    “A Transdex report is an online tool that provides the answers you need to help you proceed with your project in confidence.”

    So I don’t pay much attention to trying to anticipate if a buyer will use my domain in the context of transfer, transmit, transmission or transgender - I just hope they pick one of them!
     
  14. donnied79

    donnied79 Top Member VIP ★★★★★★★★★★

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    Only 2 Trans domain I have are:
    Trans.co.in
    Translate.tv
    For both I've received some offers during the years but nothing serious. Obviously, the .tv is a keyword that is not strictly related to the subject of this topic
     
  15. Eric Lyon

    Eric Lyon Member Services, NamePros Super Moderator PRO Gold Account VIP Trusted Contest Holder

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    The above sounds like you use more gut feeling than any research data.

    Is there a process of some kind you use in your selections that involve some form of research or is it mostly just gut feeling, with no research into the niches past or present?

    If You do research/analysis, maybe you can share your step by step methodology/strategy so everyone can benefit from it too?
     
  16. BrandableDomain

    BrandableDomain Established Member

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    I feel I have a balance between my gut feelings and research data.

    Because my background is as a graphic designer (comparable to your background from what I know about you and Scorpion Agency) i have deep knowledge and experience of brands. So I and probably you do likely have an advantage over people not in the graphics trade in being able to immediately recognize a name like TRANSDEX as a future brand. I even sometimes think about how I would design a logo when I am placing a backorder!

    But equally, I do a great deal of reading and research so I know that self-driving cars, AI, robotics, fintech, payments, etc etc are hot trending topics. As an example I was reading about ZOOM today, the fast growing videoconferencing company. Just as a random example. So if I see a domain suitable for videoconferencing or collaborating I would certainly consider bidding.

    So I try to keep up with the financial pages and tech trends and hopefully acquire some good domains that match any of the fast growing industries that I learn about. And I also prefer industries where the valuations of the companies are high, the industry is growing, and where there are lots of startups. (That should mean higher demand for domains).

    Also do lots of research into actual domain sales and prices. Don’t want to sell domains too cheaply, neither do I want to price them so they never sell. I try to observe if for example, a lot of robotic domains have been selling lately.

    So your mention of the prices for TRANSECT ($16K) and TRANSMUTE (4K) were actually useful to me as comps for TRANSDEX (which I feel is similar in value) so I looked it up and I have it priced at $5K.
     
  17. Eric Lyon

    Eric Lyon Member Services, NamePros Super Moderator PRO Gold Account VIP Trusted Contest Holder

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    Nice. I agree, having a solid background in design, business building, business management, Sem/seo, psychology, marketing, etc. Is very helpful when assessing/evaluating domain assets. 😁
     
  18. jamesall

    jamesall Upgraded Member Gold Account

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    I have transvelocity.com and I am trying to see if I can make anything on it at SEDO but probably better to make my own minisite to get the most out of it.

    What do you guys recommend?
     
  19. BrandableDomain

    BrandableDomain Established Member

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    I think there are lots of posts on NP about how and where to sell your domains and not a lot of consensus!

    But if you want my personal opinion I used to have most of my domains at Sedo (with BIN) but sales velocity was always pretty slow, mainly because of their poor parked pages full of ads I feel.

    At the end of 2015 I decided to try moving a hundred (or two hundred?) names to the new Uniregistry Market as a test. Sales velocity has been much better, maybe twice as good, so I kept moving inventory over and now have more than 2,000 names there. (All with BIN pricing - that’s what I find is best.)

    I believe in testing various options, so I also have about 50 at Efty and sold one there recently so that’s also a good option. Good landers really seem to make a positive difference.

    If you can excuse me for quoting from myself in comment 38:

    “I just hope they pick one of them!”

    That principle also applies to my whole portfolio. I try not to pin any hopes on any single domain I’m holding, no matter how good I think it is. Because you just cannot know when a buyer will come along. Someone might be interested in TransVelocity tomorrow, or you might have to wait 10 years.

    So I try to have a diverse portfolio (though it is mostly brandables) covering “trans”, “robots”, “ai”, “fintech” and as many other themes as possible. “I just hope they pick one of them!”

    Back to your domain, which I do like, you might consider the very inexpensive Efty option rather than spending a lot of time building your own mini site, depending on how big your portfolio is. (It’s very economical for up to 50 domains.) Example:

    http://www.eftylent.com/?picker=true&tpl=samir

    The Samir theme is good for BIN domains because it doesn’t also display a make an offer option, which is counterproductive. You can write your own bullet points and upload your own background I believe (which I haven't tried but intend to.)
     
  20. jamesall

    jamesall Upgraded Member Gold Account

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    Great advice. Thanks for the time. I will move a few domains over there within the week. I also really wanted to have my own backgrounds to enforce the themes of the domain names.
     
    Last edited: Apr 21, 2019
  21. jamesall

    jamesall Upgraded Member Gold Account

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  22. poweredbyme

    poweredbyme Democrat.win VIP

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    The words starting with "trans" are universal words in all languages. When you say transport, transit, transsexual in any country people understand meaning of those words correctly without looking up a dictionary. None of the posters above have noticed and counted this in their analysis.
     
  23. Eric Lyon

    Eric Lyon Member Services, NamePros Super Moderator PRO Gold Account VIP Trusted Contest Holder

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    That's an interesting observation. Adding a Country of end user asset owner variable might prove interesting as to which country is investing in trans assets the most and for which meaning trans is most popular in a specific country. Might help for better audience targeting too. 😁
     
  24. J Sokol

    J Sokol Established Member

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    Really appreciate this thread and the comments of @Eric Lyon and @BrandableDomain. It's helpful to learn more about research and analysis of domain names.
    I've hand regged a few "trans" domains - TransCandidate . com and OpenlyTrans . com - in light of this growing movement. I also had MyPreferredPronoun.com, but sold it (cheap) here on NP.
     
  25. boker

    boker Top Member VIP

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    I have another 'trans' domain about which I forgot, TransAquatic, which should translate to 'across the water' and should fit perfectly some industries, but no inquiries in the last few months.
     
    Last edited: Apr 21, 2019

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