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domain Hypothetical Appraisal (uniques a month)

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gaucho1976

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Hi, I'd like to know what's the appraisal for a site getting 90-100k uniques a month. The domain itself is easy to remember but nothing special, traffic is.

Asking this because this forum has a different way to value domains than I'm used to. ie, for me, proven traffic with "test-drives" is more valuable than parking revenue since parking revenue can be cheated easily, and on the other hand I might have incredible marketing skills and I might be able to sell snake oil, but if I don't have traffic... well, you see my point. Plus, we concentrate in growing sites by SEO rather than testing AdSense's glitches (I should write a separate post on that subject)

So, in short, 90-100k a month, little revenue, decent fan base, PR5, no outgoing links, no traffic feeding, around 14% bookmarks a day, est growth rate 2-3% a month (it's becoming hard to make it grow more than that without feeding it or exchanging links, but it holds all its value). Target: young adults, mostly educated, 90%+ traffic from US, around 60% males, 40% females

Looking for some opinions on this :)
 
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If you don't give a domain with extension, an appraisal of an 'empty space' is like talking about nothing. If somebody can't check up a domain or website in his way, than there is nothing to be appraised. Don't demand appraising just a 'concept of a domain' because it is a nonsense.
Sure, someone can cheat in many ways and many things, including parking revenue but probably it'd be his last sale. A reseller value depends on a given revenue veeery often and it is good way of appraising many names (except traffic generics and some others). End user value is a different story.
So please give a live domain which could be checked up! If somebody appraises just a concept of domain, it is not reliable appraisal.
 
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hookah said:
If you don't give a domain with extension, an appraisal of an 'empty space' is like talking about nothing. If somebody can't check up a domain or website in his way, than there is nothing to be appraised. Don't demand appraising just a 'concept of a domain' because it is a nonsense.
Sure, someone can cheat in many ways and many things, including parking revenue but probably it'd be his last sale. A reseller value depends on a given revenue veeery often and it is good way of appraising many names (except traffic generics and some others). End user value is a different story.
So please give a live domain which could be checked up! If somebody appraises just a concept of domain, it is not reliable appraisal.

hey Hookah, thanx for the answer, and somehow it reflects exactly what I mean. I gave a load of information, including traffic, demographics, geo info, etc. Basically 10 times more than parking info, which you admit can be cheated. I'm not saying it's that way most of the times and I understand your point of view, it simply isn't a reliable or accurate measure FOR ME since I only work with developed sites and your schema works only for parked sites (if I change something: will it make more? less? should I risk "unpark" it?).

See, what you call nonsense is the way I've sold hundreds of domains throughout the years, a lot of people knows the value of traffic, branding, fidelization, etc and they don't consider it nonsense, just a different (for me smarter) way for doing business: with ALL possible info, not just a tiny little bit.

Anyway, since I understand this is not the way things are here, that's why I asked for a hypothetical appraisals based on traffic and demographics as the title says, for any purpose you can't think that maybe the domain doesn't exist, after all I asked for an hypothetical price.

And btw, on the developed domains business, you show the cards only to interested clients and once you're ready to sell, you don't want everybody to look at your development techniques, development plays a HUGE part in price and if you get everybody to copy you, then that part of the price goes down to zero. I tried to search for a "developed sites appraisal" forum that fits better but there's none, so here we go :)
 
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This is absolutely impossible to appraise. No one is going to buy a name from someone who won't even share the domain name. And what is 90k-100k visitors a month worth? Could be a lot, could be NOTHING. Lets say you run a free games site with 90k visitors a month....... in that case, your traffic is worth relatively little. Without the niche, type of site, analysis of real page rank and backlinks, ect... it just can't be appraised. Now if you had a site with loan information that was getting 90k visitors a month, it would be worth about x1000 more than a free games site getting the same traffic.

Also, what kind of site doesn't have ANY outgoing backlinks? Sounds like either a forum or a free service type site.
 
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Gaucho1976, this section is provided to appraise a given product itself. Anybody can say after your description: ok, I can give you 25$/1000 visits on monthly basis and up. is this what you're looking for? No name, no extension. What to appraise? This I call nonsense.
Hypothetical without any chance of checking up? Dont be funny. Yor description is far not enough.
 
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Fragger said:
This is absolutely impossible to appraise. No one is going to buy a name from someone who won't even share the domain name. And what is 90k-100k visitors a month worth? Could be a lot, could be NOTHING. Lets say you run a free games site with 90k visitors a month....... in that case, your traffic is worth relatively little. Without the niche, type of site, analysis of real page rank and backlinks, ect... it just can't be appraised. Now if you had a site with loan information that was getting 90k visitors a month, it would be worth about x1000 more than a free games site getting the same traffic.

Also, what kind of site doesn't have ANY outgoing backlinks? Sounds like either a forum or a free service type site.

Fragger, as I said, hypothetical is the keyword. No one is going to buy anything because I'm not selling anything. That's what I understand for an appraisal, just a "tasting", I never knew of anyone selling or buying domains based on appraisals, if that's the way things work here then I've to lear much more than I expected.

I've 3 domains more or less on this situation (well, 2, but another one getting closer) all 3 are news related, one in spanish. Since we're talking about DEVELOPED domains, they aren't parked, obviously. Exception made of the Spanish one, the domain names aren't special, I could have used hasdhjashd.com and would get more or less to the same result. So, let's say I have ashasjkdhjksahd.com that gets 100k uniques a month and growing. If it was for revenue, I could just take the revenue, multiply for X months and that's it. I don't need any appraisal nor tasting. For what I understand, an appraisal is a subjective opinion on any given good or service's value based on experience, market perception and/or information.

Sincerely, I'm not really interested in the appraisal since I know more or less the price I can get based on experience, this post is more related to trying to understand how things work in this board and have an interesting discussion in the meanwhile. at least interesting for me for learning purposes :)


Also, what kind of site doesn't have ANY outgoing backlinks? Sounds like either a forum or a free service type site.

see? you're asking for one of the main parts of the price IMHO. that's the reason I don't post a domain name, I appreciate its value :)
 
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Without the name take the net monthly income x 24-36mo and there ya go. Heck times it up to 12 years if you like. Anyway, that'll give you a rough idea.
 
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