new gtlds How the New Domains Translate in the Real World

[News]

Some of our favorite features of the New Domains is that they are short, keyword rich, and a fun shakeup to your brand image. The New Generic Top Level Domains (new gTLDs) market themselves. From looking at your domain name someone will know exactly what your brand offers. You can use it to rebrand your image online or to compliment your existing site address with promotions and microsites. There are more options than ever before so you don’t have to settle for a long domain name that isn’t your first choice.

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[robert widener]

nice post

 

[nevermind]

have seen a nice ad in London tube, mentioning PROPERTY.WORKS domain name

 

[dordomai]

global.bike redirects to globalbikes.info .. fail

there are some stores that brand themselves as word.word but they had been doing this even before the new TLDs existed and they are not branding an URL as they don't even own the URL usually.

a lot of these examples don't even have anything to do with new extensions.

 

[dordomai]

have seen a nice ad in London tube, mentioning PROPERTY.WORKS domain name

this is a good example how an ad should not be done.

How many people will even know that they are advertising an URL?

burning cash branding your URL without getting any sales.

 

[HotKey]

Kewl!
Exactly how we want to see the new G's used in a real world scenario. Splashed across a storefront, the name IS the domain. Love it.