Google Keyword Tool and Synonyms

[Cyphix]

Not sure if this is the correct forum for this, but as it relates to domaining I thought it would be ok.

Anyway, has anyone else noticed that google will sometimes include synonyms in the count when using the keyword tool? Obviously this is VERY bad for a domainer trying to find out how many searches a certain term gets.

Example:

[mens necklaces]
[necklaces for men]

BOTH these terms return 9,900 each. So I guess they have grouped them? Have they group misspellings and other synonyms too?

Does anyone know how to stop this and get the CORRECT account for just THAT term?

Thanks!

 

[DNabc]

Isn't that a coincidence? BTW, I also checked that one a few days ago

 

[Abdul Aziz R]

It may fortuitously happens with your keywords. But the CPC a little different.

when trying "mens pants" and "pants for men" you will find the searches are not the same.

 

[biggie]

Isn't that a coincidence? BTW, I also checked that one a few days ago

:talk:


and that, is exactly why, google keyword results are not "exact"...even when you select that option.


so the next question wil be...."then, what do you use?'

imo...

 

[leftfielder]

Are you using Google Keyword tool or Keyword "Planner?" I get daily messages from the new Planner reminding me to commit to create my campaigns already.

To answer your question, there are many ways to narrow your search. Let me know if this helps...

1. Search for new keyword and ad group ideas > On left toolbar scroll down below the fold and use "Keyword options" and say ON for "Only show ideas closely related to my search terms"

2. Search for new keyword and ad group ideas > Your Product Category > Apparel > Clothing > Men's Clothing > Then enter your search term in the "Your product or service" field.

You could also do a reverse search by going back to the main screen, click "Display Planner" in the middle of the screen, and enter keywords and the URL to the landing page of any website you'd like to emulate and it is supposed to pull their keyword ideas.

Keyword Planner tool goes deep but there are too many variable to successfully duplicate someone else's success. Plus, what google calls an "idea" may just be a bad clue to lead us astray. Use multiple method and take the averages into consideration.

 

[enlytend]

BOTH these terms return 9,900 each. So I guess they have grouped them? Have they group misspellings and other synonyms too?

First of all, keyword planner is an estimate, not an exact count]so it's very possible for 2 similar phrases to have the same result..

Exact match would not include synonyms, but pretty sure it currently includes "close variations" like typos/misspellings, acronyms, sing/plural and stemming because by default that's how matching is done for advertisers. For an advertiser, it's usually a benefit not to have to list every imaginable variation of your keyword.

Plus, what google calls an "idea" may just be a bad clue to lead us astray

"ideas" are ideas which they think would benefit advertisers.

Anyone waiting for them to make it more "domainer friendly" will be waiting a lo-o-ong time. It's intended for advertisers, and they made that very clear when they limited its use to Adwords accountholders.

 

[Honey Domains]

I think as GKT does this to everyone, so as a domainer selling, it is the standard and really ignore/accepted/part of sales dealings.

More of my answer is as a site developer, an my advice is try not get too hung up on it. You will rank for a myriad of other combinations, singulars and plurals, variations in grammar etc. I rarely build a site or post for over 500 searches a month (competition too high), don't backlink and I do OK.

The other thing is, these search volumes will vary from month to month. You are likely getting an average number or if you download the file, you can get the stats for the past year by month.

Some phrases are more irregular than others like, [black Friday deals] may show as average 1000 searches per month (sure it's much more, just an example), so 12,000 a year. In reality there may be 10 searches a month up until end of October (so upto 100 searches total), then you get 10,000 in November and another say 1900 in Dec.

It depends on your niche and keyword phrase within that niche, it will pay you to know this. If you know you will have a search "bulge", time your posts to be more frequent during that time (or earlier, in anticipation of it), and factor it into your projected earnings too, as some months may be dead, so stagger your niches and be diverse.

You can also even this up a little by using many kw optimized titles/posts on your site, so you are ranking for hundreds of kw phrases, and this is when your realize, the domain name really doesn't matter that much (sacrilage to say that on a domainer forum, but I think it may be true with respect to actual search engine traffic, though I bet it impacts social media/word of mouth or maybe brand confidence).

Personally, I have ugly longtail names, but am moving towards shorter branded partial match aged names and have seen no major difference in traffic and sales.

Hope that doesn't add to the confusion but as you can see, there is nothing exact about this, you are dealing with trends and gut feel :o

 

[Cyphix]

Thanks for the posts guys. Yeah, it's pretty annoying for the domainer, and that's what I'm using it for, not websites - at least on this occasion.

Guess there are other tools out there that you should use in conjunction with this.

 

[UmAlam]

Do you know the term citation? Algorithms are now taking up the synonyms also and thus citation term came into being. One keyword is eventually a synonym of the second and cites for both men necklaces or necklaces for men.

 

[enlytend]

Do you know the term citation? Algorithms are now taking up the synonyms also and thus citation term came into being.

FYI, that is not a citation. A citation is a mention of your site, name or business name, generally without a link.

You're talking about semantics and entity search - where results are based on intent not specific keywords, so result pages may contain synonyms, word stem variations, etc., and might not contain the keyword used in the search.

Keyword Planner is not as straightforward for domain research as the Keyword Tool, but it's the best they're going to us. Since its intended for Adwords advertisers, the odds of them building in any domainer-friendly features is about nil.

Bing has keyword research tools - I haven't used in a long time, but might be helpful. Though that won't help you with Google data.

 

[UmAlam]

FYI, that is not a citation. A citation is a mention of your site, name or business name, generally without a link.

You have described very well but do you not think that a word may cite to another word?

 

[solankikunwarpal]

yes,precisely, there is a possibility of one word citing another..

 

[enlytend]

Look up the meaning of the word "cite."

It means to mention or to quote. A word can't "cite" another word.

In SEO:
citation = a mention of a site or business.
semantic search or entity search = correct term for what we're talking about.
post padding = a type of forum spam where a poster (human or automated) makes short, "I agree" type statements on a thread to boost their post count, usually so that they can earn enough points to drop a signature link.

 

[saytouqeer]

It is not necessary that two keyword phrase of same category have same search result.
I type the company registration
and registration of company
have different searches

 

[nada_book14]

For Researching on Keywords you can take the help of Google Ad-word or Keyword planner. these have most useful features for SEO and keyword researches.