So it looks like the much maligned GoDaddy logo is finally completely gone.
I can see no trace of it on any GoDaddy site including the auction site, the favicons, and the updated investor app.
It seems to be replaced by a generic "G"
Here is the new favicon
So it looks like GoDaddy is a Daddy no more.
I predict they keep the Go and add something after to show more of a technology company.
GoDomains does not make sense because they offer hosting, auctions, domains, appraisals and probably will eventually have a slew of other services.
Somehow I get a feeling that Go Something is in their future branding strategy.
Maybe even a shortening to GoDad....
I mean it's a guess for now.