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There's been a lot of talk over the years about price gouging in the domain industry, however, nobody has really given any viable examples to prove or disprove the comments. Last night I found a little time to write an article about it and provided examples after a long over-due hiatus from writing
We went from being busy at work to getting flooded in Hurricane Harvey and losing everything, to being price gouged at Avis/Budget car rentals.
It’s price gouging I want to talk about today since there are some misunderstandings in the domain industry by consumers looking to secure a domain for their brand.
Limited supply to meet demands – This doesn’t really apply when it comes to domains since there are a plethora of different extensions that you can register to develop your brand on (E.g. .com, .net, .us, .info, .org, .web, .work, etc.). The supply is there, even though the extension your brand is available in may not be the most ideal for you.
Read MoreRaising prices in a particular domain extension – A good example of this would be the .com extension. As most veteran domain investors/resellers know, the .com extension is considered the cream of the crop and the best choice for any business looking to develop their brand online. Due to there only being one available in .com for a companies unique brand name (E.g. ScorpionAgency.com) it’s common for a domain investor/reseller to raise the price of the unique domain/property just like real property values go up in areas that are more developed, near high traffic intersections, and have a higher demand to build a business on...