Definitive Answer on Blending AdSense Borders In!

[G_C]

Heya,

I recently e-mailed Google to clarify whether you are allowed to blend your ad's borders into the background (effectively making them invisible). As you know, there's an AdSense TOS clause stating that all elements of the ad should be clearly visible at all times.

Well, here's the answer, straight from the horse's mouth!

Thank you for your email. To clarify our policies, publishers are
permitted to blend their ads into their pages by matching the color of an
ad border to the background of a particular page. The policy you've cited
refers to obscuring the ads by placing other elements of a webpage over
the ads, or making the text of the ad invisible.

Please feel free to remove the borders from your ads, and to blend your ad
units into your pages.

There you go - it has alleviated my concerns regarding borders blending it, and it should hopefully help some of you as well!

George

 

[Mark]

It's a good thing they said that I hate the borders and have been fading them out since day one

 

[jeter4982]

I have as well Mark...The borders just make the ads stand out more, and look more like an ad...

 

[DomainBuyerBroker]

You should sign up for the adsense blog alerts. They send them out just about every day with suggestions right from Google about how to optimize. They recommend blending in the background.

Remember, they want to make as much and more than you (we don't know since they never tell us the split) so they want you to make a lot of money.

Good for the stock price you know to keep those revenues every higher.

 

[dgridley]

Just happened to see this.. great news.. thanks!

 

[navjotjsingh]

Thanks for the news dude...Google has very strict policies and one never knows when we cross the boundary so we need to keep ourselves updated about all types of Adsense TOS Violations! Thanks for clearing this issue also!