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This is an article from 2010 but I've pondered this idea lately and thought this was a good read for anyone considering using that "perfect" domain to establish an email business.
https://gigaom.com/2010/11/19/20-reasons-not-to-start-an-email-startup/
https://gigaom.com/2010/11/19/20-reasons-not-to-start-an-email-startup/