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$1 .Realty Domain Sale - Marketing ideas

Labeled as discuss in Domain Selling and Domain Sales, started by ThatNameGuy, Sep 27, 2020

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  1. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    letter;

    "a written, typed, or printed communication, especially one sent in an envelope by mail or messenger."

    email;

    "messages distributed by electronic means from one computer user to one or more recipients via a network."

    I hope this helps
     
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  2. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    I actually have a dozen or so xxxxxxrealty.coms in addition to 350.realty. Example; Krystal.realty and KrystalRealty.com Curious, how do you intend to sell your portfolio of "260 great pieces"? If you don't sell them, do you plan to list them?

    Go .Realty
     
    Last edited: Oct 18, 2020
  3. twiki

    twiki Top Contributor VIP Gold Account

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    Each domainer has a different situation.

    I have purchased the domains because I knew there's value in them, if not in all at least in a good portion. There was basically no risk as I knew I could flip them for profit to another domainer. Which I am already doing, had some negotiations so far and awaiting buyer decision.

    Lately I have been looking at improving my process and margins as I'm currently at 4k domains, mostly .coms. The main constraint is time; and with the growth of my .com base this goes mostly in that direction. I also have a separate retail business, a startup in testing and other stuff. The .realty domains require either site building, traffic generation or outbound, neither of which is comfortable due to the same time constraints.

    As for direction, I will probably focus on the higher tier .coms with purchases and 4-5 fig sales in the future.
     
  4. BradWilson

    BradWilson Upgraded Member Gold Account

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    Yes, we all should chat more about joining forces. I'll contact you shortly but as a preview...

    I've been building a plan related to this type of niche for a very long time and I think I'm very close to having all the pieces in place.

    My plan begins with building a team focused on creating a win-win for everyone.

    The plan includes:
    • Domain selection (the product) with a strong USP or Unique Selling Proposition that includes an in demand added bonus
    • Lead Generation/Referrals
    • Outbound sales
    • Negotiations
    • Closing
    • Fulfilment
    • Follow up
    We've got lots of people here on NP who have already picked up great Realty domains including both of us. And I've already picked up and developed the in demand added bonuses, so things are well on the way to being ready to go.

    Yes, there's lots more work to be done, but I'm very happy with the current progress that's been made.
     
  5. wot

    wot Top Contributor VIP ★★★★★★★★★★

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    I am thinking this is a short term smash and grab and have now settled at 50+ names most of which are product relevant or bragging rights type of names.

    Produced a quick very basic site, in my signature Tweet .Realty.

    Outbound to as close to keyword as possible to specific realty professionals individuals and companies and adding site Tweet .Realty details with .realty info and "other" names.
    First efforts under way with a small amount of responsive interest but no sales in the offing-yet!

    Only needs one sale but time and effort count, but long retired so not too important, in fact an interesting relatively inexpensive exercise.
     
    Last edited: Oct 19, 2020
  6. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    Thanks for sharing Tweet .Realty. I'm planning the same sort of thing for KnockKnock .realty as well as similar pricing. Good Luck and lets keep each other informed as to our respective progress and success(y)
     
  7. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    Thanks for sharing your plans and your portfolio. I'd really like to carve out a niche combining real estate, home builders and finance that includes both new gTLD's and .com's for the long term. Good Luck(y)
     
  8. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    Brad...it's Devine:xf.smile: As a result I just added to my portfolio;

    Divinity.realty
    DivinityRealty.com - had been registered continually from 2004 to 2019

    Go .Realty
     
  9. harshgupta

    harshgupta Top Contributor VIP

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    how many dot realty domains registered till now ? any stats ?
     
    Last edited: Oct 20, 2020 at 7:04 AM
  10. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    15,576 thru yesterday. No sales stats of any significance yet, but we're just getting started.

    Go .Realty
     
  11. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    [​IMG]

    All aboard!
     
    Last edited: Oct 20, 2020 at 7:57 PM
  12. BradWilson

    BradWilson Upgraded Member Gold Account

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    Ha maybe.

    But hype's okay as long as we use it as motivation to actually take action.
     
  13. NickB

    NickB Wales.org VIP

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    I have a few .realty domains and I am all for a punt (as long as the costs are low) but this thread does seem to be turning into a self justification/hype train as @Joe Nichols alluded to......

    Hopefully we see some reported sales in the near future to justify it.......or some constructive feedback on the outbound processes that people have tried

    And no, I have not done any outbound on mine yet :xf.smile:
     
    Last edited: Oct 20, 2020 at 8:16 PM
  14. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    Just razzing you guys. Don't mind me; I'm a big cynic anytime I see one of these extension pumping threads.

    I do wish you all the best!
     
  15. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    All cool...i almost bought Hype:xf.wink:realty after seeing that Dan has HypeRealty.com for sale $3,799. I passed just to show the sort of constraint I have. However I did just buy Goldilocks.realty and ThreeBears.realty because they're so damn cute:xf.smile:
     
  16. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    Nick...not sure what you're planning for outbound, but to give you an example I'm planning a variety of strategies. I just registered Bleacher.realty and it' compliment BleacherRealty.com. Searching Google I happen to locate an Ashley Bleacher who is a Century 21 Advisor. She's successful enough that she actually has a "team" of realtors surrounding her and it's called the "Ashley Bleacher Team". Of all people that should own "Bleacher Realty", who do you suppose that would be? It's unlikely she'd be searching for that name, but it's very likely she would take a call from someone who says they'd like to speak with her about BleacherRealty:xf.wink: What do you think? Hype, or common sense?
     
  17. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    I think the common sense thing to do would be to put yourself in her shoes. Would you happily take calls from strangers who registered "Rich Morris" in a variety of different domain extensions with the intention of making money off you?

    How about I register RichMorrisDomains and you can give me a few hundred bucks for it?

    Any of these hyped up new extensions could be a decent investment if you find the right pairing words, but you've gone off the deep end with some of your choices, particularly this one. The more .realty names you buy, the more you're killing your bottom line if you ever manage to make a sale or two.
     
    Last edited: Oct 22, 2020 at 3:19 PM
  18. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    Oh "Bleacher Realty" isn't the "right pairing" of words for someone who's last name is "Bleacher":xf.rolleyes: As if "Nichols Realty" wouldn't be a good pairing for someone with the last name of "Nichols". And you mean you wouldn't take a call from someone calling from Nichols Realty if you were in the Real Estate business Joe?

    Give me a break:ROFL:

    Go .Realty
     
  19. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    Well... you've stated that you're in the real estate and domain name businesses. So you're saying I should encourage other domainers to register domain and real estate related names containing Rich Morris, and you'll take their sales calls?
     
  20. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    I see you're avoiding my question...so "Nichols Realty" wouldn't be a good pairing if you were to go into the real estate business? What's real funny Joe:xf.laugh: is someone already registered Nichols.realty on September 26th the first day .realty domains went on sale for .99 cents. Was that you:xf.wink:...my guess is it was.

    Joe, if it wasn't you (which I doubt), you'll see that NicholsRealty.com has been continually registered for the last 20 years, and it led me to; Nichols-Realty.com in Houston. Don't you suppose they might want to own the domain Nichols.realty rather than having to have a "-" in their name? LMAO!!!!

    Go .Realty
     
  21. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    It was you who avoided my initial question, Rich: Would you happily take calls from strangers who registered "Rich Morris" in a variety of different domain extensions with the intention of making money off you?

    Personally, I'd rather have the hyphenated .com name. I'd be worried about scaring off clients with a new, unrecognized extension.
     
  22. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    .Realty is cool:xf.cool: Joe. Why do you think the National Association of Realtors trademarked .realtor and made it an extension like .realty? Care to talk about .realtor Joe, and how realtors and agents all over are familiar with the term and the extension? I just did a little research and 20% of all Real Estate Brokers have "realty" in their names so you know they're familiar with it.

    btw, Nichols.Realty(y) makes more sense than Nichols.Realtor(n) for a business name. Then again you'd prefer Nichols-Realtor.com. Not cool Joe:xf.frown:

    Go .Realty
     
  23. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    I would avoid my question too if I were you.

    I do prefer Nichols.realty over Nichols.realtor.

    I don't think either extension is particularly well recognized by anyone, but the advantage of .realtor would be that you'd have to be a licensed realtor to use it, so at least that would instill a sense of trust in potential customers.
     
  24. ThatNameGuy

    ThatNameGuy Restricted (33% DM) Gold Account

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    You really think "potential customers" have a clue about the difference between .realty vs. .realtor:xf.rolleyes: Like I said, 20% of brokers names have "realty" in the name. Most ALL of the .realty domains I own have a corresponding .com that's either in use, or is for sale for many thousands of dollars. For instance, I just hand registered MyWay.realty and MyWayRealty.com has been registered continually since 2003, and GD values it at $2,070 and they're asking $4,825 for it. Ever here of the song "My Way" Joe? How about Frank Sinatra?

    Joe, i see where you're asking $999 for Nichols.realty. How much do you think I should ask for MyWay.realty?
     
  25. Joe Nichols

    Joe Nichols Common sense consultant VIP

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    I don't think potential customers know of either extension.

    Frank Sinatra? Who's that? Famous realtor?

    Interesting choice to buy a new gTLD name based on the asking price of its matching .com name. That kind of thinking generally leads domainers astray (and into debt). Better to focus on acquiring ngTLD names that have lots of other existing sites using the same or very similar names. It's all about odds.

    I can't provide any credible advice on pricing, I'm afraid. I've avoided all of the new extensions thus far, and I would stick to single word names if I were to buy one.

    That being said, I think most of these .realty names should be priced in the low hundreds. That makes them a fairly cheap proposition for your potential buyers (who will have never heard of .realty), and gives you a chance to recoup your investment and maybe make a little money from a few sales.
     

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