域名|Chinese Perspective

Kassey Lee · Nov 1, 2015

I believe only short and easy-to-remember domain names are sustainable, regardless of where in the world you live and which cultural background you come from.

Now that the Chinese domain market has become a hot topic, I myself want to understand this trend too. Is there any real meaning behind each domain name sold in China? Here, I'd like to share with you what I've found as I read the Chinese news everyday.

GZX.com
GZX can stand for 更自信 (even more self-confident) which can be used in many fields such as education, self-help, and even consumer products to raise your self image.

XLY.com
XLY can stand for 夏令营 (summer camp) or 新领域 (new field) which can be used in recreation and high-tech products.

New: Follow my blog posts on NamePros for updates.

Kassey Lee · Jul 12, 2018

Yes, .net is used by Chinese companies too, though the number is very small. For example, when SEO startup Tian You Network (甜柚网) was founded in February this year. At the same time, they acquired TYW.net domain for 50,000 yuan ($7.5k).

Kassey Lee · Jul 13, 2018

A Chinese vision fund provider without a visionary domain

I have been a fan of Softbank for a long time. Legend has it that in the early days Masayoshi Son once stood on a wooden fruit box and spoke with passion about his grand vision to his only handful of employees. In between the years, he rose from a small software distributor in Japan to become the 38th largest public company in the world. Last year, he stunned the investment circle by creating the world's largest technology fund: Vision Fund.

Kassey Lee · Jul 16, 2018

Domain KSAQ.com sold for 2,500 yuan some time ago has been developed into a mining safety site. KSAQ is an acronym for the name of the site Kuang Shan An Quan (矿山安全).

Note that the name contains the letter "a", one of the letters in aeiouv not favored by the Chinese "chip" investors.

4L .com domains often sell for 5 figure yuan so the prices are very accessible to startups in China.

Kassey Lee · Jul 16, 2018

Kassey Lee said:
4L .com domains often sell for 5 figure yuan so the prices are very accessible to startups in China.

4 or 5 figures

Kassey Lee · Jul 17, 2018

In my opinion, 2-pin .com are probably the most popular type for Chinese companies. They often sell for 6 figures in yuan. Recently, well-known directory info service provider 58同城 (58.com) CEO reportedly sold QiMiao.com for over 1 million yuan. Qi Maio may mean 奇妙 (amazing).

Kassey Lee · Jul 19, 2018

2-pin .com are sought after by corporate China. LianFu.com was recently sold at an auction for 76,000 yuan. This domain can ride the current crypto wave as it may mean 链富 meaning "chain wealth".

Kassey Lee · Jul 21, 2018

The Chinese myth in numeric domains

There is a myth held by many domain investors that Chinese love numeric domains. Such thinking was further enhanced during the 2015/2016 boom when lots of numeric domains – even long ones such as 6 or 7 digits --- were actively traded. That really surprised me. Do Chinese companies really have a special interest in numeric domains?

China auto · Jul 27, 2018

Hi Kassey,
I was on searching on Baidu and made a spelling error spelling Qukualian when I thought the spelling was Qukuailian strange that both are recognised equally by Baidu search with the same search return stats I am guessing that the character 区块链 spelling is Qukuailian but either is right in pinyin search results Same results with Soguo. Makes one think how often this occurs? Noted Qukuailian & Qukualian coms were registered but nevertheless interesting

Kassey Lee · Jul 27, 2018

China auto said:
Makes one think how often this occurs?

Just show how search engines are accommodating when it comes to spelling!

Kassey Lee · Jul 27, 2018

China takes up three spots of the 10 largest companies in the world according to Wikipedia, but two of the three Chinese companies do not own their brand-matching domain.

State Grid can be found at SGCC.com not StateGrid.com, and China National Petroleum is even worse at CNPC.com.cn not CNP.com.

It's still a long way for Chinese companies to really understand the power of their digital address.

Kassey Lee · Jul 27, 2018

Facebook, China, and Domains

He married a Chinese woman. He learned Chinese. And he connects with young Chinese. Mark Zuckerberg has made a lot of efforts to win friendship in China, including giving a talk completely in Mandarin at a top-notch Chinese university. Yet, Facebook is not in the Middle Kingdom. Well, it actually was in China – only for a few days.

jmcc · Jul 27, 2018

With the web usage surveys that I run, I see a lot of gambling lander/affiliate pages on Chinese dominated gTLDs. While I know gambling is popular in China, is this gambling affiliate lander usage common in the .CN ccTLD? It does seem a lot easier to create a gambling lander than build out a full site. The other thing I've noticed is the use of news content from news sites to build content on some of these affiliate landers. The interesting thing is that there seems to be Chinese website cloning site software to do this in an automated fashion. The Chinese Web seems to be quite different to the Western web in terms of usage.

China auto · Jul 27, 2018

Kassey Lee said:
Just show how search engines are accommodating when it comes to spelling!

That did not answer the question by that I mean if one normally searches on any ISP if the spelling wrong the stats/ search returns match the incorrect or correct search returns. It is not accommodating and not normal for Baidu or any other search engine hence my inquiry to Chinese linguist. Otherwise from a brand view why bother to have the EMD if the ranking is not meaningful which is normally the case, in fact building a brand on a generic has little chance of a TM in in its generic category it would be an opportunity to build a miss-spelt brand name and as I mentioned it is not normally case especially on Baidu and Sogou ? would you spell it both ways as a normal anomaly ?

Kassey Lee · Jul 28, 2018

jmcc said:
While I know gambling is popular in China, is this gambling affiliate lander usage common in the .CN ccTLD?

Sorry I'm not familiar with this area. On the other hand, I have seen many sites on .com filled with basic gambling design in Chinese.

China auto said:
if the spelling wrong the stats/ search returns match the incorrect or correct search returns

I tried "alibaaba" using Google search and it still returned results related to Alibaba. So it seems to me that search engines do try to guess your intention.

jmcc · Jul 28, 2018

Kassey Lee said:
Sorry I'm not familiar with this area. On the other hand, I have seen many sites on .com filled with basic gambling design in Chinese.

Thanks. The rise in Chinese gambling landers seemed to start in 2015. While many of the speculated domain names had no website, a lot of those that did not point to domain name auction sites had gambling landers. The interesting thing is that there were so many different forms of affiliate links. Many of the links were to numeric domain names in .COM or .PW or .CC. From the domain name stats each month for .COM, Chinese hosters/registrars are generally in the top five gainers each month. The .INFO and .BIZ gTLDs seem to be targeting the Chinese market as well with discounting offers.

I tried "alibaaba" using Google search and it still returned results related to Alibaba. So it seems to me that search engines do try to guess your intention.

There are many online affiliate shops in the Chinese dominated new gTLDs (1688.com and Taobao). The surprising thing is that some have No Index/No Follow robots directives so that search engines will not index these sites.

China auto · Jul 28, 2018

Kassey Lee said:
Sorry I'm not familiar with this area. On the other hand, I have seen many sites on .com filled with basic gambling design in Chinese.

I tried "alibaaba" using Google search and it still returned results related to Alibaba. So it seems to me that search engines do try to guess your intention.

China auto · Jul 28, 2018

Kassey agreed but the difference being : Showing results for alibaba
About 498,000,000 results (0.49 seconds)

Search instead for alibaaba
About 10,900 results
(0.28 seconds)

https://www.google.com/search?biw=1873&bih=916&ei=J2pcW6HXAvCRlwTD-Jn4Dw&q=Qukualian&oq=Qukualian&gs_l=psy-ab.12..35i39k1.287141.287999.0.292371.2.2.0.0.0.0.71.71.1.2.0....0...1c.1.64.psy-ab..0.2.164.6...93.RN1WZ2lApuo

https://www.google.com/search?biw=1873&bih=916&ei=TGtcW56xEcmsa96am5gB&q=Qukuailian&oq=Qukuailian&gs_l=psy-ab.12..0i10k1l10.77140.77140.0.86186.1.1.0.0.0.0.94.94.1.1.0....0...1c.1.64.psy-ab..0.1.94....0.NewdQ0Q1yL8

Ahhhh so the correct spelling for blockchain in terms of search results is seemingly Qukualian which I am sure your aware of "Qukualian" valuable at this timeline ....

The others all folled suite and miss-spelt

Kassey Lee · Jul 31, 2018

jmcc said:
The rise in Chinese gambling landers seemed to start in 2015.

It puzzles me to see a domain with prefix such as "HG" followed by a 4- or 5-digit number sold for 4 or 5 figures. Well, I must say I simply don't understand the area of speculation.

Corey · Aug 16, 2018

Does 136 have any meaning?

Thank you in advance

Cheers
Corey

Kassey Lee · Aug 17, 2018

Why do Chinese companies like acronym domains?

China is the largest owner of liquid domains according to the quarterly market report by GGRG.com. These are very short .com domains such as LL (letter-letter), NN (number-number), and LN (letter-number) .com which can be sold at any time because of a large pool of ready buyers. In this article, I'll focus on the acronym (letters) domains. So, why do Chinese companies like acronym domains? I think there are at least two reasons.

Kassey Lee · Aug 17, 2018

Corey said:
Does 136 have any meaning?

Numbers have no intrinsic meaning. We create meanings using the rhyming method. Because a number sounds like a Chinese character, we can combine these characters to form a meaning phrase. It's more a creative process.

For example, "136" sounds like "一生乐" (have fun your whole life), which can be used as a great brand in China.

Go to the blog section on NP and look for a blog I wrote in 2016(?) explaining about numbers, including a table listing numbers from 0 to 100.

Corey · Aug 17, 2018

Your Guide to Chinese Domain Names: From 0 to 99 @ https://www.namepros.com/blog/your-guide-to-chinese-domain-names-from-0-to-99.921830/

Cheers
Corey

China auto · Aug 18, 2018

Kassey Lee said:
Why do Chinese companies like acronym domains?

China is the largest owner of liquid domains according to the quarterly market report by GGRG.com. These are very short .com domains such as LL (letter-letter), NN (number-number), and LN (letter-number) .com which can be sold at any time because of a large pool of ready buyers. In this article, I'll focus on the acronym (letters) domains. So, why do Chinese companies like acronym domains? I think there are at least two reasons.

Also noted on Linkedin copied from a Linkedin shared post in case some want the direct link to GGRG:
Ninth Edition Of The Liquid Domains Overview (LXDO) The objective of the report is to present key statistics and generate a debate amongst the industry stakeholders about the fair value of such domains https://ggrg.com/wp-content/uploads/2018/08/Quarterly-Report-2018-Q2-Final.pdf
Courtesy of CryptoHuobi.com { pinyin Currency/Money/ Monetary} CyberSuo.com (suo = lock/s)

golan · Aug 20, 2018

@Kassey Lee , if the name/word Huyli holds any value? I google and i see tons of results and even businesses, but from my limited understanding i guess most of them are somehow JP, not CN... Can you please advise? Many thanks

Kassey Lee · Aug 21, 2018

golan said:
if the name/word Huyli holds any value?

Without research, I don't know. It's not Pinyin.

域名|Chinese Perspective

Top Member

Top Member

Top Member

Top Member

Top Member

Top Member

Top Member

Top Member

Established Member

Top Member

Top Member

Top Member

Top Member

Established Member

Top Member

Top Member

Established Member

Established Member

Top Member

Top Member

Top Member

Top Member

Top Member

Established Member

GolanMedia.comTop Member

Top Member

Similar threads

We're social

Pinned

Appreciation

Agreement