new gtlds Hanes spends about $30,000 to buy T-Shirts.store

Arpit131 · Jun 7, 2016

Company registers domain on first day of EAP.

Radix started the Early Access period for .store today.

Indeed, it has already paid off handsomely. Clothing company Hanes has registered T-Shirts.store through CSC Corporate Domains during the first day.

That’s right. A hyphenated .store domain name was registered on the first day of EAP.

Source

usernamex · Jun 9, 2016

@Domain Lead Finder - what whois are you using?

try a better one
https://gwhois.org/ikea.store
https://gwhois.org/t-shirts.store
CSC is a registrar so possible your results are cached - at root registry level, the corps are showing ownership

http://whois.nic.store/ is direct registry, also showing correctly

Domain Lead Finder · Jun 9, 2016

usernamex said:
at root registry level, the corps are showing ownership

I am not disputing ownership, I am saying it was registered by a trade mark protection service and not by the owners of the brands.

I am using this whois:
https://manage.centralnic.com/support/view_whois

namerav · Jun 9, 2016

After ABC.XYZ, this one T-SHIRTS.STORE is a good marketing opportunity for ngTLDs.

usernamex · Jun 9, 2016

@Domain Lead Finder My interpretation is the brands are Registrant, in these examples CSC and BrandShelter/RRPproxy are the Registrars. If I had an Int'l brand I would use the high-end protection registrars too. Maybe I don't understand what you are saying

Registrant Organization: Inter IKEA Systems B.V.
Admin Organization: Inter IKEA Systems B.V.
Tech Organization: CSC Corporate Domains, Inc.
Billing Organization: CSC Corporate Domains, Inc.

Registrant Organization: Bayerische Motoren Werke AG
Admin Organization: Bayerische Motoren Werke AG
Tech Organization: Bayerische Motoren Werke AG
Billing Name: Billing Department BrandShelter
Billing Organization: Key-Systems GmbH

WHOIS Record
Domain Name: IKEA.STORE
Domain ID: D31356614-CNIC
WHOIS Server: whois.corporatedomains.com
Referral URL:
Updated Date: 2016-06-06T13:47:48.0Z
Creation Date: 2016-06-06T13:33:55.0Z
Registry Expiry Date: 2017-06-06T23:59:59.0Z
Sponsoring Registrar: CSC Corporate Domains Inc.
Sponsoring Registrar IANA ID: 299
Domain Status: serverTransferProhibited https://icann.org/epp#serverTransferProhibited
Registrant ID: C16372900-CNIC
Registrant Name: Domain Administration
Registrant Organization: Inter IKEA Systems B.V.
Registrant Street: Olof Palmestraat 1
Registrant City: Delft
Registrant State/Province:
Registrant Postal Code: 2616
Registrant Country: NL
Registrant Phone: +31.23574111
Registrant Phone Ext:
Registrant Fax: +31.23574498
Registrant Fax Ext:
Registrant Email: [email protected]
Admin ID: C16372900-CNIC
Admin Name: Domain Administration
Admin Organization: Inter IKEA Systems B.V.
Admin Street: Olof Palmestraat 1
Admin City: Delft
Admin State/Province:
Admin Postal Code: 2616
Admin Country: NL
Admin Phone: +31.23574111
Admin Phone Ext:
Admin Fax: +31.23574498
Admin Fax Ext:
Admin Email: [email protected]
Tech ID: C2423164-CNIC
Tech Name: DNS Administrator
Tech Organization: CSC Corporate Domains, Inc.
Tech Street: 2711 Centerville Rd.
Tech City: Wilmington
Tech State/Province: DE
Tech Postal Code: 19808
Tech Country: US
Tech Phone: +1.3026365400
Tech Phone Ext:
Tech Fax: +1.3026365454
Tech Fax Ext:
Tech Email: [email protected]
Name Server: A4.NSTLD.COM
Name Server: F4.NSTLD.COM
Name Server: G4.NSTLD.COM
DNSSEC: unsigned
Billing ID: C4850000-CNIC
Billing Name: ccTLD Billing
Billing Organization: CSC Corporate Domains, Inc.
Billing Street: 2711 Centerville Rd.
Billing City: Wilmington
Billing State/Province: DE
Billing Postal Code: 19808
Billing Country: US
Billing Phone: +1.3026365400
Billing Phone Ext:
Billing Fax: +1.3026365454
Billing Fax Ext:
Billing Email: [email protected]
>>> Last update of WHOIS database: 2016-06-09T12:27:52.0Z <<<

WHOIS Record
Domain Name: BMW.STORE
Domain ID: D31355679-CNIC
WHOIS Server: whois.rrpproxy.net
Referral URL: http://www.key-systems.net
Updated Date: 2016-06-06T13:32:44.0Z
Creation Date: 2016-06-06T13:32:44.0Z
Registry Expiry Date: 2017-06-06T23:59:59.0Z
Sponsoring Registrar: Key-Systems LLC
Sponsoring Registrar IANA ID: 1345
Domain Status: serverTransferProhibited https://icann.org/epp#serverTransferProhibited
Registrant ID: C38557518-CNIC
Registrant Name: Domain Manager
Registrant Organization: Bayerische Motoren Werke AG
Registrant Street: Petuelring 130
Registrant Street: Dept. AJ-55
Registrant City: Munich
Registrant State/Province: BY
Registrant Postal Code: 80809
Registrant Country: DE
Registrant Phone: +49.8938232623
Registrant Phone Ext:
Registrant Fax: +49.8938233050
Registrant Fax Ext:
Registrant Email: [email protected]
Admin ID: C38557521-CNIC
Admin Name: Domain Administrator
Admin Organization: Bayerische Motoren Werke AG
Admin Street: Petuelring 130
Admin Street: Dept. AJ-55
Admin City: Munich
Admin State/Province: BY
Admin Postal Code: 80809
Admin Country: DE
Admin Phone: +49.8938232623
Admin Phone Ext:
Admin Fax: +49.8938233050
Admin Fax Ext:
Admin Email: [email protected]
Tech ID: C38557524-CNIC
Tech Name: Technical Administrator
Tech Organization: Bayerische Motoren Werke AG
Tech Street: Petuelring 130
Tech Street: Dept. FG-943
Tech City: Munich
Tech State/Province: BY
Tech Postal Code: 80809
Tech Country: DE
Tech Phone: +49.8938247065
Tech Phone Ext:
Tech Fax: +49.8938241749
Tech Fax Ext:
Tech Email: [email protected]
Name Server: NS1.BRANDSHELTER.COM
Name Server: NS2.BRANDSHELTER.DE
Name Server: NS3.BRANDSHELTER.INFO
Name Server: NS4.BRANDSHELTER.NET
Name Server: NS5.BRANDSHELTER.US
DNSSEC: unsigned
Billing ID: C16249702-CNIC
Billing Name: Billing Department BrandShelter
Billing Organization: Key-Systems GmbH
Billing Street: Im Oberen Werk 1
Billing City: Sankt Ingbert
Billing State/Province: Saarland
Billing Postal Code: 66386
Billing Country: DE
Billing Phone: +49.68949396850
Billing Phone Ext:
Billing Fax: +49.68949396851
Billing Fax Ext:
Billing Email: [email protected]
>>> Last update of WHOIS database: 2016-06-09T12:39:01.0Z <<<

bill786 · Jun 9, 2016

Great sale. I reckon a lot more will take advantage of the .store extension.

mad409 said:
The hyphen must not bother them, it does work well with T-Shirts. Nice sale for Radix.

I should point this out to all those who crib about the hyphen in my B-School domain.

The Durfer · Jun 9, 2016

Kate said:
If companies are willing to shell out that kind of money on gTLDs, then our asking prices for solid .com domains look perfectly affordable and justified. When you think of it, the registries are also working for us .com holders.

you hit the hammer on the nail, with that statement. kudos.

Domain Lead Finder · Jun 9, 2016

usernamex said:
Maybe I don't understand what you are saying

I am saying that the brand protection services are giving their clients bad advice on defensive registration, making them pay 27.000$ for a .store and my theory is that the brand protection service is in a "bro" deal with the registry. The fact that every .store domain I looked up was registered by a brand protection service makes me think this.

I may be wrong about the "bro" deal. Maybe the brand protection service called Radix and told them they want the domains for 10$/pop on day one or they will take them to court over selling their trade mark to others. The trade mark holders would have an easy day in court. So the 27.000$/pop figure looks awfully suspicious to me, and this is why I think the brand protection services get a cut.

Rainmaker-NL · Jun 9, 2016

Domain Lead Finder said:
Ok, can you find one example where the actual company is the registrant and not some mark protection service?

ikea.store ---> CSCglobal.com
marriott.store ---> CSCglobal.com
hanes.store ---> reserved not registered
marcjacobs.store --->CSCglobal.com
bmw.store ---> key-systems.net

BTW CSCglobal.com = CSC Domain Names

I think you're looking at the wrong info:

---------------
Domain Name: IKEA.STORE
Domain ID: D31356614-CNIC
WHOIS Server: whois.corporatedomains.com
Referral URL:
Updated Date: 2016-06-06T13:47:48.0Z
Creation Date: 2016-06-06T13:33:55.0Z
Registry Expiry Date: 2017-06-06T23:59:59.0Z
Sponsoring Registrar: CSC Corporate Domains Inc.
Sponsoring Registrar IANA ID: 299
Domain Status: serverTransferProhibited https://icann.org/epp#serverTransferProhibited
Registrant ID: C16372900-CNIC
Registrant Name: Domain Administration
Registrant Organization: Inter IKEA Systems B.V.
Registrant Street: Olof Palmestraat 1
Registrant City: Delft
Registrant State/Province:
Registrant Postal Code: 2616
Registrant Country: NL
Registrant Phone: +31.23574111
Registrant Phone Ext:
Registrant Fax: +31.23574498
Registrant Fax Ext:
Registrant Email:

Domain Lead Finder · Jun 10, 2016

Rainmaker-NL said:
Sponsoring Registrar: CSC Corporate Domains Inc.

I am not disputing who owns the domain name, it is obviously IKEA. I am pointing at who the registrar is, a well known IP protection service, and this makes me think it was not IKEAS idea to pay 27.000$ for a .store domain.

CSCglobal = CSC Corporate domains.

Rainmaker-NL · Jun 10, 2016

Domain Lead Finder said:
I am not disputing who owns the domain name, it is obviously IKEA. I am pointing at who the registrar is, a well known IP protection service, and this makes me think it was not IKEAS idea to pay 27.000$ for a .store domain.

CSCglobal = CSC Corporate domains.

Did they pay 27000? I didnt know that.
And you clearly referred to registrant and not registrar......you asked me to find one domain where the actual company is the registrant.......

Domain Lead Finder · Jun 10, 2016

Rainmaker-NL said:
Did they pay 27000? I didnt know that.
And you clearly referred to registrant and not registrar......you asked me to find one domain where the actual company is the registrant.......

My mistake about registrar and registrant you have a point there.

Rainmaker-NL · Jun 10, 2016

did they really pay 27000?
I know that the prices in the pre-fase are high, but was under the impression that Trademark holders had the right to claim their brandname in the sunrise phase for a regular fee (and a onetime fee of a few hundred dollars). Why would you pay 27000 for a name that is proven to be your trademark? With URS or UDRP you can start a case and claim the name. Cheaper than 27000.

garptrader · Jun 10, 2016

While the new TLD registries have the right to reserve the best keywords and price them at will, after ten years in this industry I am skeptical as to the reported prices being paid for keyword / TLD combinations which I consider garbage. Yes, new TLDs are taking advantage of trademark holders which perhaps should be a legal issue. Dubious sales reports don't make investing in a new TLD a good idea.

dotplus · Jun 10, 2016

I have registered china.store successful but deleted by radix

Josh R · Jun 12, 2016

Should have got T-Shirt.Store... The plural doesn't even sound right. What a waste of money. Someone should be fired.

Fancy.domains · Jun 12, 2016

I was thinking of not renewing my Tshirt.center, but this will make me spend the 14 bucks.

I don't like the name they bought that much, but for Hanes it's much less than my "14 bucks dilemma". You always have to put things in perspective.

garptrader · Jun 12, 2016

kohsamui said:
I was thinking of not renewing my Tshirt.center, but this will make me spend the 14 bucks.

I don't like the name they bought that much, but for Hanes it's much less than my "14 bucks dilemma". You always have to put things in perspective.

This is why I believe sales reports should be audited. Domain investors are basing acquisition / renewal decisions off reports which are questionable, may not represent true arm's length transactions or real market demand for domains with those keywords.

Should the FTC or SEC intervene in the marketing of domain names as INVESTMENTS?

per WIKI...Federal Trade Commission (FTC) is an independent agency of the United States government, established in 1914 by theFederal Trade Commission Act. Its principal mission is the promotion of consumer protection...15 U.S.C.§ 45 grants the FTC power to investigate and prevent deceptive trade practices. ....

The SEC has a three-part mission: to protect investors; maintain fair, orderly, and efficient markets; and facilitate capital formation....

Fancy.domains · Jun 12, 2016

garptrader said:
This is why I believe sales reports should be audited. Domain investors are basing acquisition / renewal decisions off reports which are questionable, may not represent true arm's length transactions or real market demand for domains with those keywords.

Should the FTC or SEC intervene in the marketing of domain names as INVESTMENTS?

per WIKI...Federal Trade Commission (FTC) is an independent agency of the United States government, established in 1914 by theFederal Trade Commission Act. Its principal mission is the promotion of consumer protection...15 U.S.C.§ 45 grants the FTC power to investigate and prevent deceptive trade practices. ....

The SEC has a three-part mission: to protect investors; maintain fair, orderly, and efficient markets; and facilitate capital formation....

I think they should stay away from me.

new gtlds Hanes spends about $30,000 to buy T-Shirts.store

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