- Impact
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From my Expirience
I started the Campaign - Wir für Deutschland in 2010 ( we for Germany )
It is a nice Slogan for Politic and Sport
So I registered all 4 versions from Wir für Deutschland.com ( and .de ) net and org
And let me tell you
Bing Google Yahoo ranked all my LandingPages on first page
So domains with hyphens ( - ) rank very well
I started the Campaign - Wir für Deutschland in 2010 ( we for Germany )
It is a nice Slogan for Politic and Sport
So I registered all 4 versions from Wir für Deutschland.com ( and .de ) net and org
And let me tell you
Bing Google Yahoo ranked all my LandingPages on first page
So domains with hyphens ( - ) rank very well