I really hope they do take off as I have loads of them! %%-
GoPC said:
....... I think the big "click" for dubai domains is once the city, system and industry are ready to market themselves.
Think about it... when's the last time you hear about the "Trump Tower Dubai"? Even though it's one of his biggest properties and the centerpiece of the island... have you heard of it?
Time will tell.... but I think dubai must be pretty much finished before the marketing begins.
GoPC
They spend a HUGE amount in advertising and sponsoring already but very little when it comes to online, that's expected to change....but remember, they do have their own domain extension which will not help us
I think they advertise far more in UK, Europe and Asia than they do in America...the UK is one of their most popular markets.
Many of the things they have bought or try to buy, like Liverpool Football club, Turnberry Golf course in Scotland etc has far more to do with advertising Dubai than anything else....they're looking for International TV eye balls, thats why they sponsor so many things like Football, Golf, Rallies, Ascot Horse Racing, Boat races etc.
Here's a couple of other things they've been up to.
Old one from 2005 - Dubai speeds up promotional drive with biggest-ever London taxi advertising campaign.
In its endeavor to add further impetus to its aggressive drive to promote and market Dubai in the top source market for the emirate's booming tourism industry, the Dubai Department of Tourism and Commerce Marketing (DTCM) launched the biggest-ever taxi advertising campaign in London along with another multi-million dirham campaign on top-notch TV channels to lure the UK holidaymakers.
http://www.ameinfo.com/74328.html
Emirates even replaced/bought out the concorde spot in London, its been there for years
Recent: Emirates Airlines reveals a 45-tonne ambient-media advertising project at Heathrow Airport in London
The Dubai-based airline, Emirates, revealed what could be the hugest ambient media advertising in the world, a 45-tonne replica of the largest passenger airplane ever made, the Airbus A380.
More than 25 million visitors to Heathrow airport in London will be exposed to Emirates impressive branding efforts at the gates of world’s busiest airport.
According to their press release, the project needed 18 months of work to be completed, the replica was manufactured by an American company in California, then it was transported to London.
Some interesting facts about the replica:
- Weighs more than 45 tonnes
- Wingspan of 26 metres and a length of 24 metres
- Same size as a real Boeing 737
- Exact 1:3 scale of the real A380, the world’s largest airliner
- More than twice the size of the roundabout’s previous Concorde model
- Made of glass-reinforced plastic over a steel frame
- Foundations required 600 tonnes of concrete
http://www.jazarah.net/blog/emirate...tising-project-at-heathrow-airport-in-london/
Can you imagine the amount of press coverage Dubai got around the world by buying the QE2 :o ....They seem to do things a little differently :lol:
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