Hello All, What I have seen that daily total recorded (or declared) sales goes nearly $100K as per Namebio with average of 170 sales per day (See here) . Every website need a domain name to exist on Internet. There are over 1.3 Billion websites that has been created till now. What I am seeking are real stories (with proofs if available) or interviews where people have seen change in their business by using a better domain name. My Question is -"Can a domain name become a primary need of an online business" . If yes how? -"Can a domain become become necessity instead option"? - How domain names are disrupting the online world ? - How can you justify the price of domain names especially brandable domain names - Why people are still use "amazing" domains to redirect to main website instead of changing it. If you say that names help a online business to rank higher in search ranking then I will say Well, I typed 100 different keywords, and out of them 95 keywords do not have keyword.com domain in their first page. I hope, you can understand my view point, DM me if you would like to convey privately. I am looking forward to everyone viewpoint.