advice What might be the future of domain names ?

[Pat8]

Hey NP,

Domain names have emerged as a great asset class since the dawn of the internet. But will this trend continue or will this industry get disrupted by decentralized technologies?

In this post, I have tried to answer it:

What might be the future of Domain Names?

Domain names have been in existence since the dawn of Internet (world wide web). In fact, domain names are the most crucial aspect of this internet revolution. They are the addresses of all the amazing applications that were built on it. Facebook, Google, WhatsApp, WeChat, PayPal and lot more are all basically websites/applications that can be accessed through Internet protocols. So the question is, will this industry keep growing or is it about to be disrupted? This is not about newGTLDS vs.COMs, this is about domains or NO domains!

 

[brandboss]

Hi All,

I'm new here, please excuse my IT centric views, but its what I know. I spent 10 years in the Fortune 50 IT world: Microsoft, Boeing and Sprint. I know next to nothing about how to make money with domains, it's why I am here.

Domains are Universal Resource Locaters. It's not about websites in the long run. Look at IPv6 and how everything will have an IP address. If you want to have an idea where URL's are going to be used and how, it might make sense to read RFC's. The first thing to become "decentralized" will be search. What you search for will be stored peer to peer and disiminated by repositories such as Google. Imagine going into a library and doing a search for a book. How would you feel if that search returned "paid" ads? Right now we have a "Yellow Pages" without a "White Pages" private search world. It's for a reason, and that reason is acceptance and expansion. The same holds true for mobile communications. Right now we have "walled gardens", but as connectivity becomes ubiquitous, the Sprints and Verizons will be defined by content and usaged more than connectivity. How will we find all that content? URL's. Will URL's be domains in the future? Likely it will be a mixture of AI and search. How will humans interface with AI? Not an IPv6 address but by URL's that are categorized, and likely that will be the domain name system for some time to come. If you understand Ray Kuzweil's predictions; once "singularity" happens, domains will be less and less important. I have an Apple TV device, the remote does not have numbers, it has a microphone. You don't tell it to go to channel 10030405, you tell it what you want and it returns results based on AI and search. Until singularity happens URL's will be how will find everything.

Thx! Mopho

Haha
You mean in future, competition of page ranking will dead and can anyone page rank easily. Simple is that without Seo you cannot rank your site. If google change their page ranking system than everyone can their site and than Cpc will be very low at the end google lost their huge revenue. In my point view, its very difficult to change the searching system, its can negative effect on google revenue.

 

[Mopho]

Haha
You mean in future, competition of page ranking will dead and can anyone page rank easily. Simple is that without Seo you cannot rank your site. If google change their page ranking system than everyone can their site and than Cpc will be very low at the end google lost their huge revenue. In my point view, its very difficult to change the searching system, its can negative effect on google revenue.

Thanks for the reality check, but I feel Google will eventually hit an antitrust roadblock. Page rankings might come from many sources and be defined by personal usage. What one person sees when they search for "home loans" might be different for someone else.

This.

Most industries are disrupted by things they don't see coming. The same will hold true for the domaining industry. The greatest mistake that all industries make is believing that things will always remain the same because they want them to.

 

[Name Trader]

an URL can not be without a domain.

domains were made for humans, IPs for machines.

Voice search is not different from keyboard search. Both result in text output. Just a different input method.

how are all these made-up brandable domains going to work in any voice activated search?