Premium domains provide a competitive advantage and supercharge marketing campaigns because of how they connect with consumer intent and search.
Businesses that acquire premium domain positions will have a tremendous advantage in their conversion and sales.
In 2015, 205 million U.S. citizens were online shoppers and had browsed products, compared prices or bought merchandise online at least once. These figures are projected to reach 224 million in 2019, positioning the United States as of one the leading e-commerce markets based on online shopper penetration.
As brands make the full shift to digital advertising, we expect to see their online strategies becoming deeper and more thought out.
Domains should be strategically acquired because they create a defensively and offensively competitive advantage.
Read MorePremium domain names are a foundational element of digital strategies. The supply of quality domains is limited however the global demand is increasing. In this classic supply and demand scenario quality domains will continue to be the big winner...