1. most ppl may be lazy, but companies must be not lazy , they need to be outstanding,
they need shining brands and domain names
2. [prefix].[suffix] , prefix fit suffix, and suffix fit prefix ,this kind of domain name is the best ,the other same meaning alternative does not have a significant advantage = no reason to switch
3. i don't think .cc is a good alternative ,
a. in fact , the meaning of suffix also need to be considered into whole domain name , but .cc is not clear
b. the source meaning of .cc is cocos island, only hundred ppl live there ,there is a risk , we may lose .cc in future, think about that .yu .su ... have been deleted by icann , if there is no resident on island , .cc may be deleted by icann.
c. and .cc seems not successful enough, there are always around 2000 websites on alexa top million ,
before new gTLDS launching .co is better than .cc , it has aroud 6000 websites on alexa top million,
according to sedo report, .co is more popular than .cc ,domainers and endusers like to purchase .co ,if they could not get .com .
after new gTLDS launching, only 2 years, .xyz(2800+) and .online(2900+) have overtaken .cc on alexa top million ,
although .cc existed more than 15 years.