"Take Action" Domains

[deleted984054565403]

:hi:

Within the past year, I've noticed a huge number of companies with marketing campaigns that use a tag-line or slogan with a .com or .org attached. For example, the recent ads for WeCanSolveIt.org SaveTheInternet.com, and the countless (do this action) .com ad campaigns for familiar products (nothing good comes to mind right away). Of course, most of these (at least the .coms) are parts of larger organizations, but there have been a few companies that I've seen that use a phrase with a .com attached as their company website.

What does this mean for the domaining community? I'm sure generic names will always have value because of the number of type-ins they bring along, but there seems to be a noticeable increase of "take action" or "marketing tag-line" .com and .org names taken. Am I just crazy? What are your thoughts?

:wave:
Steve

 

[Coopey]

I too have seen a number of these around the UK, .com, .org, co.uk and even .org.uk

A large number tend to be health related domains, with a few community-orientated ones too. I'm just about to go out but will try and post a few examples later.

 

[Jingles]

I've definitely taken notice to this as well. DividedWeFail.org was one that comes to mind (just saw it the other night on TV) Everytime I see one of these I think.."hmm, we're supposed to be going for SHORT domain names??"

I pay more attention to word count than letter count.

 

[DotWeekly]

I have been a big fan of these "common term" type sayings for a long time. They make sense, are catchy and so much more. Perfect for marketing and grabbing attention. If you think about it, getting a word or line to stick into somebodies head is not easy. Why not use a term that people already know and make it a marketing effort! It makes sense to me. That's why I own a ton of them.... :blink:

 

[Jake]

LetItOut.com is one