domain ServerOutages.com

[ImageAuthors]

ServerOutages.com

Outages.net sold for $7,500 a week ago, as reported here:

http://www.dnjournal.com/archive/domainsales/2014/20140312.htm

................................................................................

OK. I know what I think this one is worth.
But I'm posting here for a few reasons:

(1) Checking to see if I'm crazy.
(2) Showing new domainers just how dysfunctional the market is and how uncertain any sale or price really is.

What do I mean? Well, Outages.net sold for $7,500 right in the middle of my own auction (which is still ongoing) for 3 domains:

ServerOutages.com
ServerOutages.net
ServerOutage.net

Interestingly, a buyer will pay $7,500 for Outages.net but so far nobody has been willing to pay more than $30 apiece for the 3 above.

Topics for discussion:

To what extent is this price difference due to my lack of outbound marketing?

To what extent is this price difference due to differences in real value between the domains?

 

[gilescoley]

Interestingly, a buyer will pay $7,500 for Outages.net but so far nobody has been willing to pay more than $30 apiece for the 3 above.

I think the main difference here is its a one word domain and your are two word names

Outages could be used for any sort of service outage (power, electrical, IT, server etc), whereas yours are limited in their use, thats all

 

[ImageAuthors]

@gilescoley,

You're right. That's a factor.

From the domainer / wholesale point of view at least, having a single-word domain like Outages.net is better than having a 2-word domain like ServerOutages.com ... in the sense that the former has a wider group of buyers. But .COM generally outsells .NET; so, in that sense, a 2-word .COM might be better than a 1-word .NET.

Things are somewhat different, though, for a retail end-user buyer. I mean, Outages.net probably won't be developed for ALL of the different kinds of outages -- probably just one. And since they chose .NET, I'm guessing it will be server / network outages that they're aiming at. So for an end user, having a name that fits all the different kinds of outages probably isn't an advantage at all. They'll only want to focus on one area.

Outages.net is better because it's shorter. But some might argue that it's at a disadvantage as a .NET compared to ServerOutages.com.

It's easy to say that Outages.net is clearly better ... mainly because it just sold for $7,500. But if ServerOutages.com were a developed site, I think it would be very difficult to ask the owner to pay $7,500 for a single-word .NET domain. You see what I mean? I think we're always going to be biased in favor of whichever one really does sell.

I'm not trying to pump up the value of my domains here. It's just an interesting case study for me. I do think the difference in price between $7,500 for one and $30 for the other is pretty extreme. And I'd chalk that up to dysfunctions in the wholesale domain market right now. Maybe I'm wrong about that, but that's my sense of things.

 

[gilescoley]

You make some good points there

I agree, its the one that sell for x,xxx that people think are more valuable, if I wanted a name for a server outage site, I would certainly rather pay x,xxx for yours than a single word .net, it describes the site more accurately and having the .com will always get more traffic

 

[ImageAuthors]

@gilescoley

Thanks for the feedback. I'm a fan of Outages.net, and I'm not necessarily sure that ServerOutages.com is better. .NET works really well for implying the topic of networks and servers. My own feeling is that ServerOutages.com is comparable in value -- roughly comparable, not necessarily implying that $7,500 is its magic number.

What I mean by that is that if someone had approached me prior to the sale of Outages.net, I would have estimated that both domains had the same chances of selling in basically the same price range. Outages.net did better than average. ServerOutages.com will probably do worse than average. But I didn't expect a price gap as wide as $30 versus $7,500. My sense is that this is mainly a function of conditions in the wholesale market and the person doing the selling (i.e. me). I'm definitely worse than the average salesman.