Offline advertising is the MOST effective way of advertising your business/site/domain. From different age ranges, ethnic backgrounds, white collar, blue collar... Your potential customers are unlimited. Why not try out some places with crowds, such as a mall, grocery store, or local park? How about a restaurant, gas station, or bar? Getting your hair cut soon... Try your local beauty salon! The possibilities are limitless!
Here are some other suggestions to get you started:
Advertising Around College Campuses:
If you live near a college, here are some fun techniques to try out! All colleges have bulletin boards. Post a flier at each bulletin board. You can even make tear tags (with your website address) at the bottom of the fliers for people to tear off. Check back often to post new fliers.
-Tape a business card with your web address on each college dorm door.
-Another tip for advertising around college campuses is to take colored sidewalk chalk and write your website address on the sidewalk. (Stay away during rainy days, though!)
Advertising With Fliers:
Fliers can go almost anywhere! You have an endless number of possibilities when it comes to fliers. Here are some examples:
-Visit a residential neighborhood. Roll up fliers and stick them on doors.
-Go to the parking lot of a mall, grocery store, etc... Stick your fliers or business cards on the windshields of cars.
-Blow up fliers and staple them to telephone poles. (Email addresses may be read easier than a long web address)
Using Business Cards:
Print out some business card size ads. These cards should have your website address printed on them. You will want to consider using a thicker type of paper, like card stock, for the best results.
- Been to any hotels lately? Leave some business cards in the room, lobby, or near a payphone.
-When paying your bills, drop a business card in with your payment.
- When you visit the doctor's office, dentist, etc... place a few business cards in the various magazines sitting around the tables.
- While visiting the post office, bank, etc... leave a few cards on the counters where people write their checks or prepare packages to be mailed.
- Laundromats are another great place to leave business cards. You can put a few cards up on the bulletin boards as well as placing them in magazines which are lying around.
- Go to a book store or the library and place a card in several different business books.
- When leaving a restaurant, why not add a business card with your tip.
- While visiting the restroom at a store, restaurant, etc... leave a few business cards on the counter.
- Why not leave a few business cards at places where there are payphones, such as a hotel, airport, etc...
- Many times, apartment offices will allow you to leave a few fliers or cards on the table. Don't forget about their laundry rooms or exercise rooms, too!
You are only limited to your imagination with offline techniques.
One more before I forget is in bathroom stalls! You think I am nutz but, What a better way to have an audience locked into your ad if they are sitting down staring RIGHT at it? Place a flyer on the back of a stall door in the bathroom so when they have a seat, they will be looking right at it. Add some tear offs to your flyers too so they can carry your email address or site out when they leave but your flyer will still be up for other potential buyers/customers.
All the best!
Here are some other suggestions to get you started:
Advertising Around College Campuses:
If you live near a college, here are some fun techniques to try out! All colleges have bulletin boards. Post a flier at each bulletin board. You can even make tear tags (with your website address) at the bottom of the fliers for people to tear off. Check back often to post new fliers.
-Tape a business card with your web address on each college dorm door.
-Another tip for advertising around college campuses is to take colored sidewalk chalk and write your website address on the sidewalk. (Stay away during rainy days, though!)
Advertising With Fliers:
Fliers can go almost anywhere! You have an endless number of possibilities when it comes to fliers. Here are some examples:
-Visit a residential neighborhood. Roll up fliers and stick them on doors.
-Go to the parking lot of a mall, grocery store, etc... Stick your fliers or business cards on the windshields of cars.
-Blow up fliers and staple them to telephone poles. (Email addresses may be read easier than a long web address)
Using Business Cards:
Print out some business card size ads. These cards should have your website address printed on them. You will want to consider using a thicker type of paper, like card stock, for the best results.
- Been to any hotels lately? Leave some business cards in the room, lobby, or near a payphone.
-When paying your bills, drop a business card in with your payment.
- When you visit the doctor's office, dentist, etc... place a few business cards in the various magazines sitting around the tables.
- While visiting the post office, bank, etc... leave a few cards on the counters where people write their checks or prepare packages to be mailed.
- Laundromats are another great place to leave business cards. You can put a few cards up on the bulletin boards as well as placing them in magazines which are lying around.
- Go to a book store or the library and place a card in several different business books.
- When leaving a restaurant, why not add a business card with your tip.
- While visiting the restroom at a store, restaurant, etc... leave a few business cards on the counter.
- Why not leave a few business cards at places where there are payphones, such as a hotel, airport, etc...
- Many times, apartment offices will allow you to leave a few fliers or cards on the table. Don't forget about their laundry rooms or exercise rooms, too!
You are only limited to your imagination with offline techniques.
One more before I forget is in bathroom stalls! You think I am nutz but, What a better way to have an audience locked into your ad if they are sitting down staring RIGHT at it? Place a flyer on the back of a stall door in the bathroom so when they have a seat, they will be looking right at it. Add some tear offs to your flyers too so they can carry your email address or site out when they leave but your flyer will still be up for other potential buyers/customers.
All the best!
