Its all about bad faith and usage. Why do you think the OP registered the domains, you think we wanst to start Novi Plubing, he registered them the day after Facebook changed their Libra to Novi....cmon, this is not hard to understand.
You need to understand a bit more about TMs, have a read through the legal section. Just because its a town name means nothing, what about a fruit, surely you cant trademark a fruit, well Apple did...or what about an animal, Caterpillar did that too. IF you wanted to start Apple Winderies, Im sure you would be ok, but the OP did not register these names except to infringe on a TM