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My.com moves gaming division to My.games

Labeled as news in Domain Industry News started by cipcip, Oct 8, 2019.

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  1. cipcip

    cipcip Owner of TutorialIndex.com VIP ★★★★★★★★★★

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    I just got an email saying that My.com gaming division will move to My.games

    Here is the email:

     
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  2. comati

    comati Established Member

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  3. bidigitals

    bidigitals Restricted Blue Account

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    LOVE IT when sizable companies, even charities, use 'alternate' domains. Rising tide lifts all ships, right?
     
  4. cipcip

    cipcip Owner of TutorialIndex.com VIP ★★★★★★★★★★

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    I think that now there will be a bunch of people hand-reg a lot of .games domains just because of my.com did it.
     
  5. Sheogorath

    Sheogorath Top Member VIP

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    This will be a mistake.
    My.games is an exceptional domain and most likely .games registry domain sale.
    "My Games" is a great combination and there are only a few .games domains on this level.
    I won't be purchasing any .games domains.
     
  6. bidigitals

    bidigitals Restricted Blue Account

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    Quite right, and that's how we all grow, ey? Cheers
     
  7. xcloud123

    xcloud123 Established Member

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  8. lolwarrior

    lolwarrior Founder, Brands.International VIP

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    would be interesting to know for how much my / games went for :)
     
  9. The Durfer

    The Durfer Upgraded Member Blue Account VIP

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    excellent news. ty for sharing.
     
  10. platey

    platey Top Member VIP

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    Video. Games

    Was bought about 2 years ago ish

    A. Com is only superior to a Gtld if the industry and or service sector isn't available as a Gtld

    But in the my. Com example the company being in the games sector and. Games being a Gtld etc the company made an upgrade from a multi million dollar
    LL. com to a world class gtld

    My. Games

    Gtld

    Puts

    My games

    Company

    In the games sector in Google ranking automatically which has still gives the company a two letter website which they had before and probably still own but
    My. Com does not put my. Com In the games sector in Google ranking because
    . Com doesn't translate to mean (games) in any language

    . Com is nothing more than a globally recognised website address extension

    And that's all it is

    Companies that want free organic seo in their industry or service sector will buy the industry or service sector Gtld if it is available irrespective of how impressive and or valuable their current website address is as this example was already using a multi million dollar website

    Gtlds are the future

    That said I still own and recognise the value in keyword sector. Coms as well as own gtlds and Emoji and idn's and cctlds but I started buying new gtlds in January 2014 and was a fan of gtlds back then and still a big fan of gtlds today going forward
     
  11. platey

    platey Top Member VIP

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    To add further

    I would use the

    My. Games

    Gtld

    purely to gain free organic Google ranking by using my. Games Gtld to redirect Google traffic in to my. Com
     
  12. Steven McEvoy

    Steven McEvoy Top Member VIP

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    It honestly makes a lot more sense then my.com...
     
  13. Bob Hawkes

    Bob Hawkes formerly MetBob NameTalent Gold Account VIP Trusted Blogger

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    This seems very interesting - thanks for drawing it to our attention @cipcip !

    So as I read it I think the company is keeping my.com for general use but putting their games division on my.games.

    The domain name has a creation date of Feb 15, 2019. And it seems that My.com have had it in at least partial use for some months according to Wayback Machine archive.

    So the interesting question is, of course, how much it sold for and whether it was a registry sale. It seems that it was for sale on Afternic (make offer).

    I hope we learn more about this, but it certainly is a major player moving to the .games platform.

    Of course free.games sold for $335,000 (domainer sale) earlier in 2019. I would think that my.games is more valuable than that.

    Bob
     
  14. Sutruk

    Sutruk New Member

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    This is a gift to who is running mygames.com, extra traffic for them. In my opinion of course :)
     
  15. lolwarrior

    lolwarrior Founder, Brands.International VIP

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    ...or vice versa :)
     
  16. Sutruk

    Sutruk New Member

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    When people hear that your company is My Games, they will go to mygames.com the 95% of the times, or check it for sure at least once. I think they have choosed my.games because they don't expect too much traffic going to that domain, as it looks like a corporate web. If they would plan to run an end user site with lots of traffic, now that would be a BIG gift for mygames.com. Again.. in my opinion :)
     
  17. Bob Hawkes

    Bob Hawkes formerly MetBob NameTalent Gold Account VIP Trusted Blogger

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    The My.games site is already top 500,000 in Alexa ratings - not bad for a recent rebrand.
    MyGames.com is much less popular, not quite in top 12 million Alexa ratings.
     
  18. Sutruk

    Sutruk New Member

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    Thanks for the info Bob. Yes, it looks that they are clearly more popular and doing better with SEO than mygames.com. With "my games" and "mygames" they appear first at google, my.games and my.com. In fact I don't see mygames.com anywhere on the two first pages of google results at least for "my games".
     
  19. equity78

    equity78 Top Member TLDInvestors.com TheDomains Staff PRO Gold Account VIP ★★★★★★★★★★

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    Good point, the registrations will all be poor quality that get dropped quick.
     
  20. Bob Hawkes

    Bob Hawkes formerly MetBob NameTalent Gold Account VIP Trusted Blogger

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    Interesting that is seems renewal on the my.games domain name appears to only be about $38. It is premium but not high renewal premium, at least if usually reliable MrDomain data is valid for it. Free.games is the same renewal. I wish we knew what price was paid for the domain.

    Shows how you can tell any story with stats. The average aftermarket sales price of a .games domain name is $47,900! But there have only ever been 11 sales. 5 of which have been under $250. Here is the list.

    Bob
     
  21. Blake_Donuts

    Blake_Donuts New Member

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    I can appreciate your opinion, but worry this has been the value prop of the "old guard" when it comes to domains for a decade now.

    The truth is that user behavior has changed, and search engines are smarter than ever. 95% of people use google to navigate, and my.games has been ranked dead first since it first launched for the search for "my games". It also began to index in first position faster than any other name I have seen developed. Mygames.com is sitting about 47 results underneath it.

    Direct navigation is no longer a fruitful argument with the clear change in user behavior when it comes to search. Just ask yourself how you got to craigslist last? Did you type in the url, or did you google "craigslist" and click the top result?

    I worked with my.com to complete this deal, and it has truly become another shinning example of whats possible when forward looking companies embrace the opportunity to leverage some of the best possible names available to them. You don't need to spend big money on a .com, when you can get the same results, and arguably better branding with domains that form natural phrases.

    There is only a handful of Go and My domains that are still available, and you should expect to see some more great sales and developed sites in the near future!
     
  22. lolwarrior

    lolwarrior Founder, Brands.International VIP

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    Agree 100%, very well said :)
     

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