- Impact
- 59
Thought it may interest some publishers.
Point (1) It will now be the advertiser's responsibility to obtain permission from the trademark owner to use a trademarked term in their ads?
Point (2) Microsoft adCenter will no longer intercede to obtain permission for the advertiser wanting to use a trademarked term
*************Just got this Email from Microsoft:
It will now be the advertiser's responsibility to obtain permission from the trademark owner to use a trademarked term in their ads. It will also be the trademark owner's responsibility to address ongoing incorrect usage of their trademark term(s) directly with third-party advertisers. Microsoft adCenter will no longer intercede to obtain permission for the advertiser wanting to use a trademarked term
Point (1) It will now be the advertiser's responsibility to obtain permission from the trademark owner to use a trademarked term in their ads?
Point (2) Microsoft adCenter will no longer intercede to obtain permission for the advertiser wanting to use a trademarked term
*************Just got this Email from Microsoft:
It will now be the advertiser's responsibility to obtain permission from the trademark owner to use a trademarked term in their ads. It will also be the trademark owner's responsibility to address ongoing incorrect usage of their trademark term(s) directly with third-party advertisers. Microsoft adCenter will no longer intercede to obtain permission for the advertiser wanting to use a trademarked term
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