NameSilo

Logos

Located in General Domain Discussion, started by shorterwinters, Aug 15, 2017

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  1. shorterwinters

    shorterwinters Established Member

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    Question regarding logos.

    Do you find making logos helps sell your name?
    I saw this brought up in a previous thread and it has made me wonder.

    I am wondering if I make a logo for a name that can be a brandable or used for anythng if I am possibly inhibiting the potential for the name with my vision. Perhaps the potential has been diluted as someone is seeing my vision and possibly turned off and not allowing them to see their vision. Perhaps it jumpstarts their vision as well and they can overlook my logo or vision.

    If it is a name that can be used for a brand I can see this as a possibility. I can also see it possibly being helpful as well. I know it depends on how good the logo is and it can be very subjective.

    If I was to make a logo for rhinosforsale I think that could be helpful and someone can look past my logo pretty easy if they wanted to but if I was to make a logo for starqizco that would possibly be inhibiting the potential? (not that starqizco has any potential)

    Obviously brandbucket and other places see this as an asset but many brandbucket rejected names have been sold for far more than they would have gone for there and I also think some have been sold on brandbucket that perhaps would not have been sold otherwise.

    Any thoughts?
     
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  2. Silentptnr

    Silentptnr Top Contributor VIP

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    I can see a buyer really liking a logo, but I dont think anyone would not buy a name because it has a logo.

    Domain investors probably dont care.
     
  3. Kuffy

    Kuffy Name Stag VIP

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    How many domain name buyers actually use the logo. I wouldn't, because it is unlikely to be compatible with either the site design, or the site philosophy. Actually the requirement to purchase a logo has put me off using brand bucket. I'm going to create my own site and use the name superimposed on a background photo. I think that will look better, and it's easier to create.
     
  4. shorterwinters

    shorterwinters Established Member

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    Thanks for the feedback. I would love to hear others thoughts as well.
    My first thought was that it could be helpful by make things look more attractive, be more interesting, and potentially create a second look but I thought the example of it somewhat diluting the vision and potential was something to consider as well.
     
  5. Silentptnr

    Silentptnr Top Contributor VIP

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    Sites like GD Auctions, Sedo and NJ do not use logos and sell lots of domains.

    I think logos work best with brandables or made up names that arent words.
     
  6. Haykay2005

    Haykay2005 Top Contributor VIP

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    It can add spices to domain value IMO
     
  7. shorterwinters

    shorterwinters Established Member

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    My thoughts as well. Thanks.
    Whether here or other places I have seen domains listed/advertised/promoted the ones that have logos always seem more........captivating or interesting although I never am looking at those with the mindset of someone looking for a new name.
     
  8. Kpett

    Kpett Top Contributor VIP

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    I make logos for my domain names - makes the website / landing pages look much more attractive than if it is just the domain name. Has it led to more sales than if I didn't do it? Can't really say, but its now my process and I'll stick with it.
     
  9. gilescoley

    gilescoley Top Member PRO VIP ★★★★★★★★★★

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    I have tried selling domains with logos made by professional logo designers and I have never had any success. Personally I think it takes away from the domain, just my 2 cents worth
     
  10. Kuffy

    Kuffy Name Stag VIP

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    Has anyone tried a small ad type of site. By this I meant a small(ish) rectangular box with the name in bold as a header, and a short description with possibly a price underneath.
     
  11. Kate

    Kate Domainosaurus Rex VIP ★★★★★★★★★★

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    I think it's putting the cart before the horse.
    Before the potential buyers see your name (and placeholder page, and whatever logo you put on it), they have to be looking for your domain name in the first place.
    And when they are looking for your domain name, then they are already interested and the only issue is the price, everything else is just background noise.
    You can put lipstick on a domain but that doesn't mean people will fall in love with it.
     
  12. shorterwinters

    shorterwinters Established Member

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    This guy did lots of little ads. ;)


    Seriously though, thanks for the input/raising the question.
    I am wondering in general more towards brandable type names.
    If I was to make a logo for bickelany and it included an image of a wind mill or something and lots of green in the logo would the guy looking for a new name for his brewery pass right on by it (i would pass by bickelany no matter what) because of the image I have projected but perhaps would have stopped and gave it some thought if it did not have a visual? With a short description I would wonder as well if I am limiting the potential user to only what I have described as well. Even more so?
    Interesting question along the same lines.
    Are you limiting the potential by describing what a made up word is?
    Do you need to visualize or describe the potential of a made up word for it to become interesting?
    At what point does it move beyond a suggestion where the potential customer can still imagine freely vs. being a predetermined, set, one of a kind use?
     
  13. shorterwinters

    shorterwinters Established Member

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    Yeah, that's the other side of it which made me raise the question and a good point and explanation of it.
    I am still on the side of the fence of doing something with it.
    My question comes from thinking along the lines of a site/page listing many names.
    When someone runs across that page do they stop and browse and think more about the stuff on a page that is just little boxes with names in them or does having some color, different fonts, and perhaps an image of some sort (turning the l into a clock, o into a smiley face, some sort of shape somewhere) in the little boxes give them an extra few seconds on the page to consider what is there before moving along?
    Some of what makes this such an interesting gig I think.
     
    Last edited: Aug 16, 2017
  14. Kate

    Kate Domainosaurus Rex VIP ★★★★★★★★★★

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    Unless you are talented logo designer with very fast turnaround time, I think your time and energy could be devoted to more productive activities.

    Now you also can try icons or stock photographs to make your site more lively. It is another way of categorizing domains. At the same time it is less limiting than a custom logo.
    But again, end users will still need to find you. The domain names have to be compelling on their own.
     
  15. Joshua Harding

    Joshua Harding AssetReturns.com Blue Account

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    I have a hard time believing that logos (if of an acceptable standard of quality) would ever detract from value; however, whether you value your time/effort/money developing the logos is a personal decision.
     
  16. Dot Superstore

    Dot Superstore Established Member

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    When I used to work for Lovelogo.com I would say buyers would use the logo only about 5% of the time like for e.g. VeganValley.com . That being said, a clever and well done logo can help give ideas for a domain that did not have a direction before, it can sway a buyer. Sometimes you get a situation where a good brandable domain + a clever logo work so well together that its hard to tell which is more valuable.

    But generally, like mentioned above, a good logo won't detract any value from a domain and adds a bit of colour and style to a domain marketplace website.
     
  17. shorterwinters

    shorterwinters Established Member

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    This is the sum of all things and the bottom line for sure no matter how it is presented.
     
  18. lock

    lock DomainUsed.com VIP

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    I am in the process of turning my blog into a marketplace. I am really making it hard for myself as am linking in a link trades script to count my text visitors. I have put in a few hundred hours last few weeks making logos. Why? Only to make content to be recognized by google and giving the site some pretty pics is all. Will it help yes with rankings not with perception.
     
    Last edited: Aug 16, 2017
  19. briguy

    briguy Guru In Remission! VIP ★★★★★★★★★★

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    Don't most "enduaers" buy domains to hopefully develope..

    Wouldn't have a logo included with a name be maybe time saver (for instance, not looking for a Designer) and a money saver (not paying for a design)

    Don't some people also use their logo as a "avatar/icon" on FB, Twitter etc?

    Wouldn't a logo have added value to a domain?

    Just my thoughts

    Maybe domain investors don't but recently I been spending hours trying to design a logo for my development project..sure would have save me time (time that I could be doing other stuff)..wish I had a logo when I bought the domain..
     
  20. RocketByte

    RocketByte Established Member

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    Doubt it. Most people who buy them to develop the website will not use your logo, but rather their own one.
     
  21. Kuffy

    Kuffy Name Stag VIP

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    I agree with that. I don't like most of the logos that people create, and I think they would be better off using flaming text to create a fancy text string. It's free and quick as well. Paying $150 to brand bucket for a logo that won't be used puts me off using the service.
     
  22. Evan Brown

    Evan Brown New Member

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    It is a great idea but the logo won't be of much use for the person buying the domain. It can help promote the theme or the template but since every business has unique needs, dedicating time to design a logo will not be a good idea.
     
  23. Joakim

    Joakim SalesBusiness.com VIP Gold Account

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    It can add some spice to an akward name, or to a name it would be difficult for others to envision.
     
  24. Joakim

    Joakim SalesBusiness.com VIP Gold Account

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    Happy to give you an example below.

    [​IMG]

    Alot of people might think of it as 5 random letters. But imo it is a good brandable in a very strong market. I created a simple logo for better visualization.
     

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