Remove the white matting around the image (use a feather tool to erase it) -- it KILLS the presentation. A visitor will notice it doesn't fit, and think it was taken from another site.
One odd thing is the Avery tag. It doesn't match the color scheme (although that can be exploited to focus the eye on it, if you're clever).
And center it. Centering causes a person to concentrate on the main content.
The rest can pass. It's short and to the point and isn't "busy". The faded background is a nice touch too.
CKL