Landing Page Optimization
Headlines should
Text Links will improve your overall click through rates.
List Benefits to sell your products like crazy.
Solo Links - If you've got a lot paragraphs about a product, break it up using a solo link .
Readability is key for visitors to stay on your web page. If they have to strain their eyes to read through the text, they will leave your page.
Headlines should
- Ask A Question
- Provide Doubt or uncertainty
- Provide a Benefit
Text Links will improve your overall click through rates.
List Benefits to sell your products like crazy.
Solo Links - If you've got a lot paragraphs about a product, break it up using a solo link .
Readability is key for visitors to stay on your web page. If they have to strain their eyes to read through the text, they will leave your page.
- Do not use Dark Text with a Dark Background.
- Do not use Text colors that Clash with the Background Color
- The web standard text is Arial Size 2 (12pt).
- Do not waste the space at the top of the page with a banner that has no purpose.
