.in Is .IN the sleeping giant?

[dnbrokership]

Bruce Tedeschi, Digibroker.com

Let’s look at .in within this article. Discounted by most domain buyers, .in domain names are one extension where English can be used as a viable domain name. If we look at India, here are some key points:

Population as of 2008

* 1.2 BILLION people
* Population has tripled since 1960
* The U.S. population is 310-million.

Over $1-billion dollars are spent outsourcing from the U.S. to India just for IT/Customer Service contracts. The U.S. is the largest outsourcing country in the world. Based on the fact that U.S. companies outsource to India, representatives in India typically speak English.

So what’s been the problem with .in having a low resale value, basically India’s infrastructure for fiber optic cable is still evolving. However, major communications companies are rushing to India to lay this fiber.

The value of a domain in English or short characters will grow in value. So let’s take an example:

I own the domain name beautycream.in. I parked this name at parked.com and optimized the domain name. I saw a steady rise in traffic with this name with 90% of the traffic coming from India. The parking paid for the name registration in 1-month. As the name ranked higher in India search, so did the revenue. Obviously this name would be of interest to a manufacturer or be perfect for a store.

Currently name.com offers .in domain names for $3.99. I own 500 .in domain names for a total investment of $2,000. Parking revenue alone has far surpassed that. There are still GREAT .in names available. Also INF is a great place to discuss .in domain names. I have been domaining for 13-years and I firmly believe these names will have high value if you can have some patience and build the names out. Smartname.com allows you to park your domain names and also build a store in moments at no-cost to you. They also allow you to put your own code in the header, footer, and sidebar for affiliate programs such as Amazon or shopzilla.

If you’re not investing in .in, you are missing out on revenue. Remember, resale of a domain name is only a piece of monetization.

 

[Sparhawke]

Let's hope it does better than .us...

PS: where can get we .in stats ?

https://www.cia.gov/library/publications/the-world-factbook/geos/in.html

There you go, look in the Communications tab.

3200 M people online just means that Facebook.com is going to continue to get bigger.

The disadvantage with calling .in the cheap .com is that it is the CHEAP .com. There is always some truth in stereotypes and one is that Indians in general are always seeking the lowest price possible and negotiate to that end. This will always keep the price down....

India already has 80 M users (only 6 M broadband) - why isn't .IN ALREADY bigger than it is? How many of the current .IN are held by Indians? How many in the .US?

The major issue will be that the growth in India that we see is primarily focused on building a middle class that is targeted by Western companies who already have established an online presence.

India is also facing challenged in infrastructure costs (water supplies being a major issue) closing the wealth disparaties another (a particular challenge with huge cultural basis) and, yes, a huge image issue with corruption. Add to that debt - he country’s public debt, according to the RBI, has surged to over 50% of the total GDP - and you don't have the huge growth baseline that we are being sold.

So I think it's a huge long term investment.

If you can make renewals with Parking that's great.

BUT


Personally I hate "pumping threads". If .in is such a great thing and you are covering costs... don't tell others to invest.. buy more yourself and make even MORE money. Or are you selling something else?

Fundamentally, I could have written the same article as the OP but substituting .mobi for .in and just adding "mobile".

India will be adding 4 x as many mobile users in the next ten years. Many will not even have a computer and operate solely on hand held smart phones. etc. I have xxx mobi and think you should to. You can even buy mine!

I believe that by the time the opportunity to take advantage of the internet for the masses comes to fruition - it will be much better for local businesses to do what companies are doing now already.

Whatever the Indian equivalent of "see my business at www.facebook.in/mycompany" will be.

That said. Strong domains targeting the Indian clientele will make money. A random generic keyword is a tough sell in any TLD and will be even harder in .in imho.

This is what I said, I said you have to know what you are doing and what you are looking for. There is little point in running out and grabbing up every domain name that exists in the wild hope that it may be valuable because you do have to cover your 5-10 year costs AND make it a worthwhile investment. There is little point in spending $20k to make $23k in 10 years

Yes, the Indian extension will be far more viable but only if you have some good domains and can make a good return on them.

I have been looking through some dictionary words fr the extension, and while they do exist I am averaging only 1 half-decent one for every 500 words I check.

I am not pumping it up, for all I care people can go splash around in the other extensions for the rest of time but eventually it is going to happen and I plan on having a few names myself when it does

 

[DU]

I am not pumping it up, for all I care people can go splash around in the other extensions for the rest of time but eventually it is going to happen and I plan on having a few names myself when it does

I meant the "insider domainer" - Mr Bruce Tedeschi - of the article. Sorry if that was misleading. What you said I'm fine with

Him? He's a huckster imho - based on this article.

 

[V Dogg]

Anyone here making a good parking income from .in domains?

 

[aceeca]

Perspective of a domainer from outside India during a visit to India:

Late Update from India and My Initial Thoughts : Teen Domainer

 

[Brian D]

Thanks for posting my article aceeca I hope it is a little useful, I tried to write what I saw while I was in India. I really like the long term investment with .in I think it has the possibility to payoff huge in the long term.

 

[sids70]

I second that Brian, I was recently in India and noticed that more and more companies are using .in extension. More and More MNCs have presence in India. This is not happening by chance, there is a firm base to it.

I dug up and found some data.

As per
India Internet Usage and Telecommunications Reports only 6.9% of Indian population is using internet, so there is tremendous upward trend from 6.9%.

As per Facts & Figures: India's Thriving Middle Class . NOW on PBS, I could observe following.

As per McKInsey Global Institute, the forecasted size of India's mmiddle class in 2025 is going to be 583 million i.e. 10 times its current middle class size.

On this very same site it is shown that India will be 5th from consumer market standpoint in 2025.

$378 billion will be total value of food, beverages and tobacco market as forecasted in 2025 for India.

As I noticed current middle class population is 50 million but Internet usage is 81 million.

On my recent visit to India I noticed that internet usage has increased tremendously with cellphones everywhere. To access, internet on cellphone is breeze. I could pay 2 dollars and had 2gb internet which lasted for my entire visit of 40 days.

Internet on my iphone there, was reasonably fast and I could find any address in my midsize city if they had internet presence.

The young middle class generation is mostly getting their education in English medium. In most places by 8th to 10th grade in average middle class household kid has his own cellphone.

This is my first hand observation on my recent visit to India. The growth is real and sustained. Government is pro active as far as technological boundaries to be explored. Corruption is part of daily life but that has not much to do with popularity of the net.

Almost all major companies grabbed their .com as well as .in extension.

In my opinion .com is always going to be king but .in is king in India and if you have right domains in next 10 years you can expect exponential returns.

This is not pumping the .in extension because I have only total 350-400 domains with most of them in .com, .net and .us extension and very few .in.

This is based on analysis of facts, however now I am going to focus more on .in domains.

Good luck to all and peace.

 

[DomainLobe]

This was just reported on INF:

SEDO Q2 Domain Sales Report

.IN has continued to thrive and drive it's way into the TOP 10 at Sedo's international marketplace.

 

[ebiz4india]

I agree with the post. Sold many .IN domains to end customer in India Itself.

Corporate world have finally awaken on .IN domains & keyword domains importance.

 

[Brian D]

I just posted part two of my view on Indian domains from my trip there.

I really think now is the perfect time to get in on the .in

Indian Domain Names Part II: A View from The Youth

Enjoy

 

[harrisonsmith]

Hello,
If you will see it through a domestic experience,then you will find the level of awareness about keyword domains among companies is very minuscule at the moment and you could not see any significant improvement in the immediate future.

 

[Corey]

Just recently, an American Company bought a link on one of my developed .in's

Cheers
Corey