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domain Imperfectness (com) - Thoughts on this one word domain????

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muttus

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Hi NPs,

I have picked up this long one word noun in today's drop. I have passed on many words before but this one seemed right to go for. I did imagine women's blog; motivation campaign page or brand.

Have only 320 searches per month

If you are up to please give me idea also on brandable, especially appreciated feedback from native English speakers regarding pronunciation of this one.

Kekcy (com)

Thanks in advance
 
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AfternicAfternic
I'll start with the word. It is a recognized word in English, but not the best flowing or most used - a bit awkward and not used in common speech. Imperfect would be the star for what this is trying to convey (and worth a lot). Personally, I'm not crazy about a lot of the "-ness" words (in general - there are always exceptions).

That being said, I see it definitely usable as some sort of value as a site regarding self-esteem/motivation. That has been a popular thing these days in America - being you, not being perfect is okay (for example, Aerie no longer "photoshops" their models). And being a dictionary .com helps a lot.

I think what hurts it the most is people remembering the "-ness" and going to "Imperfect.com". Being a bit awkward of a word is going to lower who buys it. Those with deep pockets will just find another dictionary word that isn't so awkward. I think that you would most likely see $xx reseller (maybe low $xxx if you find the right person) and mid $xxx to low $xxxx enduser. As with all domains, its all in finding the right enduser. You have a recognizable dictionary .com which is huge, but it is also awkward to say/remember/type and as such will have a more narrow enduser audience.

Hope this helps!
 
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Thank you for great thoughts. I was feeling that the domain is definitely worth more then just reg fee I do also agree being bit long and difficult to spell, but that is expected on this price level.
 
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