I've been told it's best to put "NO RESERVE" on all my auctions that it would really get eyes on it but exactly how effective is it? Has anyone ever done a test to prove this? or is it all just assumption and here say? Sounds logical enough to put NO RESERVE for your domain auctions. The only concern is if the bids are only increments of $5 at a time and never gets above $100. which is ok I guess? but we're not here to domain just to make $100 are we? So along with putting a domain at "NO RESERVE" how do you increase your chances to get more bids? An amateur would put maybe 10% of what their target price would be. Say their target price or hope for price is $10,000? Then we're looking at a $1000 reserve. Depending on quality of course. Are there people out there who INVEST (meaning resellers) on $1000 domains? What's the mindset for such a domainer to invest that much on a domain? Is the expectation that domain should or could be sold for $100,000? or $50,000 in a week? or a month? or a year? or years later? Or are such buyers usually endusers who want the domain to develop? (assuming you contacted all possible endusers).