Pretty much the jist of it. Heart surgery isn't a commercial business so people aren't searching Google to shop for heart surgeries, rather to get information. It's like me buying social.security and expecting the us government to pay $100k for it just because it's highly searched. i agree with
@bmugford that assuming and ballparking traffic and "$16MM a month" only off of searches is completely nonsensical
Again you did not read the ~
Please read all statement ~
So please read the ~
Read all statement
I never said only traffic would lead up to a multi million dollar business.
I specifically said this domain name should be looked at as a "serious investor" who is prepared to become an enduser, someone who is committed and can pull resources together in terms of highly qualified and professional heart surgeons and be able to fulfill the requests from just .05% of exact match enquiries ...
And you're right for the most part the biggest
marketing advantage for doctors is their name
the one they decide to call themselves when performing the surgery because who ever is on the table wants to know the name of the guy they can
trust !
But what if modernization to the medical era and industry perplexed a notion that the name of the heart surgeon was under something much more large, a company, a brand, and a
trustworthy name that everyone knew because of the hard work and professional investment someone made to build a "heart surgeon" centered business with the focus of "saving lives" and "making money" ... Seldom do we come upon a win / win situation !
And next time you were at the bar at an airport and you saw someone who was struggling to move and holding their chest with the palm of their hand, you could look over and edge in real professionally and say
"Having heart problems ?"
"Why yes I am, why do you care ?"
"I know a place where your heart problems can be solved !"
"Oh you do now ?" *in doubt*
"They are a very reputable organization and company just called Heart.Surgery"
"Oh that's the simplest thing I've ever heard ! They are known as Heart.Surgery ?"
"Yes, because all they do is perform heart.surgery so why waste time with any other name ! Deliver what the patient wants. It's a simple process and they have some of he best heart surgeons in the world !"
"I think I'll have to look them up, thanks stranger."
One month later - one saved life, 159 to go