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Google Webmaster Tools Rebranding

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For those of you who use Google Webmaster Tools (and if you manage any web sites, you should), they are rebranding it as "Search Console". "Why," you ask? Official reason - because "the traditional idea of the “webmaster” reflects only some of you."

(Suspected real reason: Some folks have too much time on their hands ;) )

So what have they done?
- Integrated Google MyBusiness, Google Domains and Custom Search into the product
- Took the display options out of the main menu and put them under individual sites
- By default, their "search analytics" graph only shows clicks
- Added options for Pages, Countries, Device, Search Type to the graph

The GMB integration isn't a bad idea ... unless your page is under a different account.

You can try the beta version of "Search Console" here - http://g.co/SearchConsole
Google's official blog announcement - http://googlewebmastercentral.blogspot.co.uk/2015/05/announcing-google-search-console-new.html
 
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