domains Google Loses 29 Out of 34 gTLD Auctions so far - No commitment?

[News]

Google was the 2nd largest applicants of New gTLD’s applying for 101 of them and spending $18.6 Million dollars in application fees catching the eye of many publications outside of the domain space Here, Here, and Here

42 of the 101 applications Google submitted were uncontested, (Google withdrew 3 of those)

Of the 39 uncontested new gTLD that Google applied for, they don’t seem to be in a huge rush to bring them to market as they have only launched 3; to date; one IDN; .Soy and .How

34 new gTLD’s that Google were in contention for have been resolved and Google has won just 5 of them.

There are some other new gTLD’s right up Google’s alley and I guess whether Google wins these will tell the tale of how interested Google really is in the new gTLD program including .Search & .App.

Full Article: http://www.thedomains.com/2015/02/1...plied-for-101-now-lost-29-out-of-34-auctions/

 

[Joseph Green]

I was a little worried that Google was going to win most of these and then give them away for free, but thanks to companies like Donuts, that won't be as feasible. And, Google will have many less gTLDs to offer.

Whew!

 

[Ms Domainer]

Google was beat out on nothing; they *chose* to allow these gTLDs to go because they really didn't need them and made more money on the auctions.

If Google *really* wanted these gTLDs, they had deep enough pockets to buy them.

 

[Joseph Green]

Yes, but it has to make sense. Google could spend a billion dollars on a roll of wrapping paper if they wanted, but it wouldn't make sense. Just because a company can, doesn't mean they will or should. They're still running a public company.

Google would have won all of the new gTLDs that they applied for if no one else bid against them. Thank goodness for the other registries.

 

[NameYourself]

Google is no dummy, new gTLDs have been out for about a year now and they surely are doing their research. Take it as a sign that if they wanted these new tlds and saw the actual potential for real significant profits, they would be winning them left and right. You should ask yourselves why they have now chosen not to do so.

 

[DNVantage]

This is not about one company wanting so many domains. Many companies apply for a tld so they can negotiate for tld they are really interested in. More like leverage, kinda similar to why companies buy patents. The companies negotiate behind the scenes and withdraw from each others auction. Common strategy for bids, nothing specific to domains.

 

[DNVantage]

This is not about one company wanting so many domains.

err.. I meant ... This is not about one company wanting so many tlds.