Google introduced what they call AdSense’s next generation ads.
Page-level ads is a family of ad formats that offer a new and innovative way to help you earn money from your mobile content. With Page-level ads, you place the same ad code once on each page that you want to show ads. They’re designed to show automatically at the right time and in the right format – potentially increasing your earnings without interfering with your users’ mobile experience.
The benefits of Page-level ads include:
1) Optimized ads
2) One-time set-up
3) Ability to adjust the settings
4) Additional ads on your site
Source
Page-level ads is a family of ad formats that offer a new and innovative way to help you earn money from your mobile content. With Page-level ads, you place the same ad code once on each page that you want to show ads. They’re designed to show automatically at the right time and in the right format – potentially increasing your earnings without interfering with your users’ mobile experience.
The benefits of Page-level ads include:
1) Optimized ads
2) One-time set-up
3) Ability to adjust the settings
4) Additional ads on your site
Source