Someone commented 5 years ago on Ricksblog in 2012 about the opposite effect of Facebook being an entry point to get on the internet, as opposed to an exit point where a company gets fed up with maintaining their own website. I am not suggesting domain names are being replaced, but only interested in digging into the markets deeper. Does anyone have a suggested statistical or trend monitoring website or websites to look further into this? Some of you post some great stats and trends here on Namepro's like that Ntldstats.com website, which shows 74 percent of domains undeveloped. Other than large corporations, spinoffs, mergers or startups looking for a brand name, I dont see data to suggest non web or non tech based companies growth into creating more websites. Sure trends like Drones, VR, Vegan this and that, names will get registered and a small percentage sold. But the tons of dropped domains in real estate, investments, retail goods, etc. is quite amazing. The retail erosion caused by Amazon is another factor, but that causes smart boutique companies to look for international sales and a need for website to those that are smart enough to realize it. Amazon's continued growth will impact shopping malls at least in the US. The idea was in the future beyond 2012 people would dump using platforms they don't control their own privacy and destiny and switch to a domain name/ website. Before Facebook, Myspace was for music, then Soundcloud came along. Now Youtube subscriptions and every imaginable subject is covered, no need for websites showing how to information, song lyrics etc. The point made in the comment made me stop and think somewhat about it more. My gut tells me the path of least resistance is Facebook for the vast majority. If you are a small local only business- there really isnt a reason to be on the net. I've travel extensively and can see first hand in Latin America, Asia and Europe the past two years and see no reason at all for most any consumer B2C company to own their own domain. Exporters or B2B doing international sales yes, or doing local sales distribution in regions. Anything retail is DOA. And I see the failed businesses or ones changing within all the drops, to me seems to support my gut feeling and non data supported opinion. Seeing Linked In as a business webpage is another convenient alternative being used instead of a website ( Recently noticed how a $10MM sized company dropped their domains). The growth it seems to me will be focused and will always be startups and mainly those who create apps and web based applications on subscription, which the past few years the trend seems likely more growth. China and India are the growth economies, but why would they want a domain name as in the past growth prior to social media? Other than as an investment... I have noticed entire Government departments in the developing world even use Facebook instead of hosting their own website. Some will realize that these non-private free-rental swapmeet spaces, will need to be secured to protect their data but there is plenty of room for growth on other platforms than a domain name and creating your own own website.